{"id":42442,"date":"2020-04-21T15:25:37","date_gmt":"2020-04-21T13:25:37","guid":{"rendered":"https:\/\/buzzfactory.ch\/solutions\/petites-et-moyennes-entreprises\/parcours-client-retention-et-optimisation\/"},"modified":"2021-05-12T10:24:48","modified_gmt":"2021-05-12T08:24:48","slug":"parcours-client-retention-et-optimisation","status":"publish","type":"page","link":"https:\/\/buzzfactory.ch\/fr\/solutions\/petites-et-moyennes-entreprises\/parcours-client-retention-et-optimisation\/","title":{"rendered":"Parcours client : r\u00e9tention et optimisation"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;on|desktop&#8221; next_background_color=&#8221;#ffffff&#8221; admin_label=&#8221;Header&#8221; _builder_version=&#8221;4.4.3&#8243; use_background_color_gradient=&#8221;on&#8221; background_color_gradient_start=&#8221;#8624E1&#8243; background_color_gradient_end=&#8221;#3607A6&#8243; background_color_gradient_direction=&#8221;130deg&#8221; background_color_gradient_start_position=&#8221;25%&#8221; background_image=&#8221;https:\/\/buzzfactory.ch\/wp-content\/uploads\/2020\/04\/shutterstock_1414900109-min-scaled.jpg&#8221; custom_padding=&#8221;7vw||16vw||false|false&#8221; custom_padding_tablet=&#8221;100px||100px||true&#8221; custom_padding_phone=&#8221;||||true&#8221; bottom_divider_style=&#8221;ramp2&#8243; bottom_divider_height=&#8221;250px&#8221; bottom_divider_flip=&#8221;horizontal&#8221; bottom_divider_height_tablet=&#8221;150px&#8221; bottom_divider_height_phone=&#8221;110px&#8221; bottom_divider_height_last_edited=&#8221;on|phone&#8221; saved_tabs=&#8221;all&#8221;][et_pb_row _builder_version=&#8221;3.27.1&#8243; background_color=&#8221;rgba(239,92,50,0.78)&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.0.47&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.4.2&#8243; text_font=&#8221;Roboto||||||||&#8221; text_font_size=&#8221;16px&#8221; text_line_height=&#8221;1.8em&#8221; header_font=&#8221;Roboto|700|||||||&#8221; header_text_align=&#8221;center&#8221; header_font_size=&#8221;80px&#8221; header_line_height=&#8221;1.2em&#8221; header_3_font=&#8221;Roboto|700||on|||||&#8221; header_3_text_align=&#8221;center&#8221; header_3_text_color=&#8221;#ffffff&#8221; header_3_font_size=&#8221;24px&#8221; header_3_letter_spacing=&#8221;10px&#8221; header_3_line_height=&#8221;2em&#8221; text_orientation=&#8221;center&#8221; background_layout=&#8221;dark&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;-8px|||||&#8221; text_font_size_last_edited=&#8221;off|desktop&#8221; header_font_size_tablet=&#8221;40px&#8221; header_font_size_phone=&#8221;32px&#8221; header_font_size_last_edited=&#8221;on|phone&#8221; header_3_font_size_tablet=&#8221;16px&#8221; header_3_font_size_phone=&#8221;14px&#8221; header_3_font_size_last_edited=&#8221;on|phone&#8221; header_3_letter_spacing_tablet=&#8221;5px&#8221; header_3_letter_spacing_phone=&#8221;&#8221; header_3_letter_spacing_last_edited=&#8221;on|tablet&#8221;]<\/p>\n<h1><strong>Parcours client : r\u00e9tention et optimisation<\/strong><\/h1>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.4.2&#8243; text_font=&#8221;||||||||&#8221; text_font_size=&#8221;20px&#8221; text_line_height=&#8221;2em&#8221; ul_font=&#8221;||||||||&#8221; header_font=&#8221;Roboto|700|||||||&#8221; header_text_align=&#8221;center&#8221; header_font_size=&#8221;80px&#8221; header_line_height=&#8221;1.2em&#8221; header_3_font=&#8221;Roboto|700||on|||||&#8221; header_3_text_align=&#8221;center&#8221; header_3_text_color=&#8221;#ffffff&#8221; header_3_font_size=&#8221;24px&#8221; header_3_letter_spacing=&#8221;10px&#8221; header_3_line_height=&#8221;2em&#8221; text_orientation=&#8221;center&#8221; background_layout=&#8221;dark&#8221; max_width=&#8221;800px&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;-46px|||||&#8221; text_font_size_last_edited=&#8221;off|desktop&#8221; header_font_size_tablet=&#8221;40px&#8221; header_font_size_phone=&#8221;32px&#8221; header_font_size_last_edited=&#8221;on|phone&#8221; header_3_font_size_tablet=&#8221;16px&#8221; header_3_font_size_phone=&#8221;14px&#8221; header_3_font_size_last_edited=&#8221;on|phone&#8221; header_3_letter_spacing_tablet=&#8221;5px&#8221; header_3_letter_spacing_phone=&#8221;&#8221; header_3_letter_spacing_last_edited=&#8221;on|tablet&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\">Une exp\u00e9rience remarquable pour vos clients <\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;3.27.1&#8243;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.27.1&#8243;][et_pb_button button_url=&#8221;https:\/\/buzzfactory.ch\/fr\/contactez-nous\/&#8221; button_text=&#8221;Parlons-en&#8221; button_alignment=&#8221;center&#8221; _builder_version=&#8221;4.0.7&#8243; custom_button=&#8221;on&#8221; button_text_size=&#8221;14px&#8221; button_text_color=&#8221;#ef5c32&#8243; button_bg_color=&#8221;#ffffff&#8221; button_bg_color_gradient_start=&#8221;#f92c8b&#8221; button_bg_color_gradient_end=&#8221;#b02cd6&#8243; button_bg_color_gradient_direction=&#8221;90deg&#8221; button_border_width=&#8221;0px&#8221; button_border_color=&#8221;rgba(0,0,0,0)&#8221; button_border_radius=&#8221;4px&#8221; button_letter_spacing=&#8221;5px&#8221; button_font=&#8221;Roboto|700||on|||||&#8221; background_layout=&#8221;dark&#8221; custom_margin=&#8221;|||&#8221; custom_padding=&#8221;18px|34px|18px|34px|true|true&#8221; box_shadow_style=&#8221;preset3&#8243; box_shadow_vertical=&#8221;20px&#8221; box_shadow_blur=&#8221;30px&#8221; box_shadow_spread=&#8221;-10px&#8221; box_shadow_color=&#8221;rgba(249,44,139,0.4)&#8221; button_letter_spacing_hover=&#8221;5.5px&#8221; button_text_size__hover_enabled=&#8221;off&#8221; button_text_size__hover=&#8221;null&#8221; button_one_text_size__hover_enabled=&#8221;off&#8221; button_one_text_size__hover=&#8221;null&#8221; button_two_text_size__hover_enabled=&#8221;off&#8221; button_two_text_size__hover=&#8221;null&#8221; button_text_color__hover_enabled=&#8221;off&#8221; button_text_color__hover=&#8221;null&#8221; button_one_text_color__hover_enabled=&#8221;off&#8221; button_one_text_color__hover=&#8221;null&#8221; button_two_text_color__hover_enabled=&#8221;off&#8221; button_two_text_color__hover=&#8221;null&#8221; button_border_width__hover_enabled=&#8221;off&#8221; button_border_width__hover=&#8221;null&#8221; button_one_border_width__hover_enabled=&#8221;off&#8221; button_one_border_width__hover=&#8221;null&#8221; button_two_border_width__hover_enabled=&#8221;off&#8221; button_two_border_width__hover=&#8221;null&#8221; button_border_color__hover_enabled=&#8221;off&#8221; button_border_color__hover=&#8221;null&#8221; button_one_border_color__hover_enabled=&#8221;off&#8221; button_one_border_color__hover=&#8221;null&#8221; button_two_border_color__hover_enabled=&#8221;off&#8221; button_two_border_color__hover=&#8221;null&#8221; button_border_radius__hover_enabled=&#8221;off&#8221; button_border_radius__hover=&#8221;null&#8221; button_one_border_radius__hover_enabled=&#8221;off&#8221; button_one_border_radius__hover=&#8221;null&#8221; button_two_border_radius__hover_enabled=&#8221;off&#8221; button_two_border_radius__hover=&#8221;null&#8221; button_letter_spacing__hover_enabled=&#8221;on&#8221; button_letter_spacing__hover=&#8221;5.5px&#8221; button_one_letter_spacing__hover_enabled=&#8221;off&#8221; button_one_letter_spacing__hover=&#8221;null&#8221; button_two_letter_spacing__hover_enabled=&#8221;off&#8221; button_two_letter_spacing__hover=&#8221;null&#8221; button_bg_color__hover_enabled=&#8221;off&#8221; button_bg_color__hover=&#8221;null&#8221; button_one_bg_color__hover_enabled=&#8221;off&#8221; button_one_bg_color__hover=&#8221;null&#8221; button_two_bg_color__hover_enabled=&#8221;off&#8221; button_two_bg_color__hover=&#8221;null&#8221;][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Get Started&#8221; _builder_version=&#8221;3.22&#8243; custom_padding=&#8221;0px||||false|false&#8221; saved_tabs=&#8221;all&#8221;][et_pb_row use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;2&#8243; _builder_version=&#8221;3.25&#8243; max_width=&#8221;1700px&#8221; custom_margin=&#8221;|||&#8221; custom_padding=&#8221;0px|||&#8221; use_custom_width=&#8221;on&#8221; custom_width_px=&#8221;1700px&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.0.47&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_image src=&#8221;https:\/\/buzzfactory.ch\/wp-content\/uploads\/2019\/09\/laptop-analytics-2.png&#8221; align=&#8221;center&#8221; align_tablet=&#8221;center&#8221; align_phone=&#8221;&#8221; align_last_edited=&#8221;on|desktop&#8221; _builder_version=&#8221;3.23&#8243; custom_margin=&#8221;-8vw|||&#8221; custom_margin_tablet=&#8221;0vw|||&#8221; custom_margin_phone=&#8221;&#8221; custom_margin_last_edited=&#8221;on|tablet&#8221; animation_style=&#8221;roll&#8221; animation_direction=&#8221;left&#8221; animation_intensity_roll=&#8221;1%&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.4.2&#8243; text_font=&#8221;||||||||&#8221; text_font_size=&#8221;16px&#8221; text_line_height=&#8221;2em&#8221; ul_font=&#8221;||||||||&#8221; header_font=&#8221;||||||||&#8221; header_2_font=&#8221;Roboto|700|||||||&#8221; header_2_font_size=&#8221;45px&#8221; header_2_line_height=&#8221;1.2em&#8221; header_3_font=&#8221;||||||||&#8221; text_orientation=&#8221;center&#8221; max_width=&#8221;800px&#8221; max_width_last_edited=&#8221;off|desktop&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;|||&#8221; custom_padding=&#8221;|||&#8221; header_2_font_size_tablet=&#8221;35px&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_2_font_size_last_edited=&#8221;on|desktop&#8221;]<\/p>\n<h2>R\u00e9tention et optimisation des clients<\/h2>\n<p><span style=\"font-weight: 400;\">Selon<\/span><a href=\"https:\/\/www.searchenginejournal.com\/customer-journey-seo\/351938\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Hellen Pollit<\/span><\/a>, <span style=\"font-weight: 400;\">le parcours du consommateur est<\/span> <\/p>\n<p><i><span style=\"font-weight: 400;\">&#8220;Une succession de points de contact que votre public a avec votre marque&#8221;<\/span><\/i><\/p>\n<p><span style=\"font-weight: 400;\">Donc, nous ne devons pas pr\u00eater attention aux \u00abclients\u00bb qui ont achet\u00e9 nos produits, seulement. En fait, cela devrait commencer bien avant que notre client n&#8217;atteigne ce point. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Pour commencer, vous devez penser \u00e0 la premi\u00e8re interaction qu&#8217;une personne a avec votre marque ; pensez -y comme \u00e9tait la derni\u00e8re fois que cette personne a interagi avec votre entreprise. Alors, mieux vaut en <strong>faire une exp\u00e9rience m\u00e9morable<\/strong>. S&#8217;il trouve ce qu&#8217;il recherchait, il reviendra certainement &#8211; et cela marque le d\u00e9but de son voyage. Maintenant, que devez-vous faire pour que votre premi\u00e8re impression soit durable ?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Si vous n&#8217;etes pas en mesure de <strong>r\u00e9pondre aux attentes de votre visiteur<\/strong>, nous pouvons nous en charger. Nous pouvons vous donner le bon d\u00e9part en am\u00e9liorant le contenu de votre site Web, vos pratiques marketing, votre entonnoir de vente et aussi d\u00e9couvrir pourquoi vous ne parvenez pas, syst\u00e9matiquement, \u00e0 faire en sorte que cette premi\u00e8re interaction aboutisse. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">M\u00eame si ce n&#8217;\u00e9tait pas la premi\u00e8re interaction avec votre marque, vous ne parvenez toujours pas \u00e0 pousser vos clients \u00e0 prendre la d\u00e9cision d&#8217;achat. Nous pouvons \u00e9galement vous aider \u00e0 r\u00e9soudre ce blocage !<\/span><\/p>\n<p>[\/et_pb_text][et_pb_button button_url=&#8221;https:\/\/buzzfactory.ch\/fr\/contactez-nous\/&#8221; button_text=&#8221;RETENONS VOS CLIENTS&#8221; button_alignment=&#8221;center&#8221; _builder_version=&#8221;4.4.2&#8243; custom_button=&#8221;on&#8221; button_text_size=&#8221;14px&#8221; button_bg_color=&#8221;#ef5c32&#8243; button_bg_color_gradient_start=&#8221;#f7828e&#8221; button_bg_color_gradient_end=&#8221;#fcb6ab&#8221; button_bg_color_gradient_direction=&#8221;90deg&#8221; button_border_width=&#8221;0px&#8221; button_border_color=&#8221;rgba(0,0,0,0)&#8221; button_border_radius=&#8221;4px&#8221; button_letter_spacing=&#8221;5px&#8221; button_font=&#8221;Roboto|700||on|||||&#8221; background_layout=&#8221;dark&#8221; custom_margin=&#8221;|||&#8221; custom_padding=&#8221;18px|34px|18px|34px|true|true&#8221; box_shadow_style=&#8221;preset3&#8243; box_shadow_vertical=&#8221;20px&#8221; box_shadow_blur=&#8221;30px&#8221; box_shadow_spread=&#8221;-10px&#8221; box_shadow_color=&#8221;rgba(247,130,142,0.4)&#8221; button_letter_spacing_hover=&#8221;5.5px&#8221; button_text_size__hover_enabled=&#8221;off&#8221; button_text_size__hover=&#8221;null&#8221; button_one_text_size__hover_enabled=&#8221;off&#8221; button_one_text_size__hover=&#8221;null&#8221; button_two_text_size__hover_enabled=&#8221;off&#8221; button_two_text_size__hover=&#8221;null&#8221; button_text_color__hover_enabled=&#8221;off&#8221; button_text_color__hover=&#8221;null&#8221; button_one_text_color__hover_enabled=&#8221;off&#8221; button_one_text_color__hover=&#8221;null&#8221; button_two_text_color__hover_enabled=&#8221;off&#8221; button_two_text_color__hover=&#8221;null&#8221; button_border_width__hover_enabled=&#8221;off&#8221; button_border_width__hover=&#8221;null&#8221; button_one_border_width__hover_enabled=&#8221;off&#8221; button_one_border_width__hover=&#8221;null&#8221; button_two_border_width__hover_enabled=&#8221;off&#8221; button_two_border_width__hover=&#8221;null&#8221; button_border_color__hover_enabled=&#8221;off&#8221; button_border_color__hover=&#8221;null&#8221; button_one_border_color__hover_enabled=&#8221;off&#8221; button_one_border_color__hover=&#8221;null&#8221; button_two_border_color__hover_enabled=&#8221;off&#8221; button_two_border_color__hover=&#8221;null&#8221; button_border_radius__hover_enabled=&#8221;off&#8221; button_border_radius__hover=&#8221;null&#8221; button_one_border_radius__hover_enabled=&#8221;off&#8221; button_one_border_radius__hover=&#8221;null&#8221; button_two_border_radius__hover_enabled=&#8221;off&#8221; button_two_border_radius__hover=&#8221;null&#8221; button_letter_spacing__hover_enabled=&#8221;on&#8221; button_letter_spacing__hover=&#8221;5.5px&#8221; button_one_letter_spacing__hover_enabled=&#8221;off&#8221; button_one_letter_spacing__hover=&#8221;null&#8221; button_two_letter_spacing__hover_enabled=&#8221;off&#8221; button_two_letter_spacing__hover=&#8221;null&#8221; button_bg_color__hover_enabled=&#8221;off&#8221; button_bg_color__hover=&#8221;null&#8221; button_one_bg_color__hover_enabled=&#8221;off&#8221; button_one_bg_color__hover=&#8221;null&#8221; button_two_bg_color__hover_enabled=&#8221;off&#8221; button_two_bg_color__hover=&#8221;null&#8221;][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;off|desktop&#8221; _builder_version=&#8221;3.22&#8243; use_background_color_gradient=&#8221;on&#8221; background_color_gradient_start=&#8221;#ffffff&#8221; background_color_gradient_end=&#8221;#F2F2FA&#8221; background_color_gradient_end_position=&#8221;50%&#8221; background_size=&#8221;initial&#8221; custom_padding=&#8221;|||&#8221; custom_padding_tablet=&#8221;0px||0px|0px&#8221; custom_padding_phone=&#8221;|||&#8221; bottom_divider_style=&#8221;ramp&#8221; bottom_divider_color=&#8221;#ffffff&#8221; bottom_divider_height=&#8221;250px&#8221; bottom_divider_height_tablet=&#8221;150px&#8221; bottom_divider_height_phone=&#8221;110px&#8221; bottom_divider_height_last_edited=&#8221;on|phone&#8221; locked=&#8221;off&#8221;][et_pb_row column_structure=&#8221;2_3,1_3&#8243; use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;2&#8243; _builder_version=&#8221;3.25&#8243; max_width=&#8221;1440px&#8221; custom_padding=&#8221;0px||0px||true&#8221; use_custom_width=&#8221;on&#8221; custom_width_px=&#8221;1440px&#8221;][et_pb_column type=&#8221;2_3&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_image src=&#8221;https:\/\/buzzfactory.ch\/wp-content\/uploads\/2019\/10\/Images-6-part_2.png&#8221; align=&#8221;right&#8221; force_fullwidth=&#8221;on&#8221; align_tablet=&#8221;center&#8221; align_phone=&#8221;&#8221; align_last_edited=&#8221;on|desktop&#8221; _builder_version=&#8221;3.27.1&#8243; custom_margin=&#8221;||-10%|&#8221; animation_style=&#8221;roll&#8221; animation_direction=&#8221;left&#8221; animation_intensity_roll=&#8221;4%&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;5%|5%|5%|&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.4.2&#8243; text_font=&#8221;||||||||&#8221; text_font_size=&#8221;16px&#8221; text_line_height=&#8221;2em&#8221; ul_font=&#8221;||||||||&#8221; header_font=&#8221;||||||||&#8221; header_2_font=&#8221;Roboto|700|||||||&#8221; header_2_font_size=&#8221;45px&#8221; header_2_line_height=&#8221;1.2em&#8221; header_3_font=&#8221;||||||||&#8221; max_width=&#8221;800px&#8221; max_width_last_edited=&#8221;off|desktop&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;|||&#8221; custom_padding=&#8221;|||&#8221; header_2_font_size_tablet=&#8221;35px&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_2_font_size_last_edited=&#8221;on|desktop&#8221;]<\/p>\n<h2>Comment?<\/h2>\n<p>[\/et_pb_text][et_pb_toggle title=&#8221;Entonnoirs de conversion&#8221; _builder_version=&#8221;4.4.2&#8243; title_level=&#8221;h3&#8243; title_font=&#8221;Roboto|700|||||||&#8221; title_font_size=&#8221;18px&#8221; title_line_height=&#8221;1.7em&#8221; body_font=&#8221;||||||||&#8221; body_font_size=&#8221;16px&#8221; body_line_height=&#8221;2em&#8221; background_color=&#8221;#ffffff&#8221; custom_margin=&#8221;|||&#8221; custom_padding=&#8221;|30px||30px&#8221; animation_style=&#8221;fold&#8221; animation_direction=&#8221;top&#8221; animation_delay=&#8221;200ms&#8221; border_radii=&#8221;on|10px|10px|10px|10px&#8221; border_width_all=&#8221;0px&#8221; border_color_all=&#8221;#e02b20&#8243; border_width_left=&#8221;10px&#8221; box_shadow_style=&#8221;preset1&#8243; box_shadow_blur=&#8221;70px&#8221; box_shadow_color=&#8221;rgba(110,130,208,0.18)&#8221; locked=&#8221;off&#8221;]<\/p>\n<p>En optimisant votre UX et votre entonnoir de conversion.<\/p>\n<p>[\/et_pb_toggle][et_pb_toggle title=&#8221;Public&#8221; _builder_version=&#8221;4.4.2&#8243; title_level=&#8221;h3&#8243; title_font=&#8221;Roboto|700|||||||&#8221; title_font_size=&#8221;18px&#8221; title_line_height=&#8221;1.7em&#8221; body_font=&#8221;||||||||&#8221; body_font_size=&#8221;16px&#8221; body_line_height=&#8221;2em&#8221; background_color=&#8221;#ffffff&#8221; custom_margin=&#8221;|||&#8221; custom_padding=&#8221;|30px||30px&#8221; animation_style=&#8221;fold&#8221; animation_direction=&#8221;top&#8221; animation_delay=&#8221;100ms&#8221; border_radii=&#8221;on|10px|10px|10px|10px&#8221; border_width_all=&#8221;0px&#8221; border_color_all=&#8221;#89db49&#8243; border_width_left=&#8221;10px&#8221; box_shadow_style=&#8221;preset1&#8243; box_shadow_blur=&#8221;70px&#8221; box_shadow_color=&#8221;rgba(110,130,208,0.18)&#8221;]<\/p>\n<p>En fouillant dans les donn\u00e9es des visiteurs et en identifiant comment ils interagissent avec le contenu de votre site.<\/p>\n<p>[\/et_pb_toggle][et_pb_toggle title=&#8221;R\u00e9f\u00e9rencement&#8221; _builder_version=&#8221;4.4.2&#8243; title_level=&#8221;h3&#8243; title_font=&#8221;Roboto|700|||||||&#8221; title_font_size=&#8221;18px&#8221; title_line_height=&#8221;1.7em&#8221; body_font=&#8221;||||||||&#8221; body_font_size=&#8221;16px&#8221; body_line_height=&#8221;2em&#8221; background_color=&#8221;#ffffff&#8221; custom_margin=&#8221;|||&#8221; custom_padding=&#8221;|30px||30px&#8221; animation_style=&#8221;fold&#8221; animation_direction=&#8221;top&#8221; animation_delay=&#8221;200ms&#8221; border_radii=&#8221;on|10px|10px|10px|10px&#8221; border_width_all=&#8221;0px&#8221; border_color_all=&#8221;#96d6dd&#8221; border_width_left=&#8221;10px&#8221; box_shadow_style=&#8221;preset1&#8243; box_shadow_blur=&#8221;70px&#8221; box_shadow_color=&#8221;rgba(110,130,208,0.18)&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\">En alignant le r\u00e9f\u00e9rencement avec d&#8217;autres canaux de marketing num\u00e9rique <\/span><\/p>\n<p>[\/et_pb_toggle][et_pb_toggle title=&#8221;Approche client&#8221; _builder_version=&#8221;4.4.2&#8243; title_level=&#8221;h3&#8243; title_font=&#8221;Roboto|700|||||||&#8221; title_font_size=&#8221;18px&#8221; title_line_height=&#8221;1.7em&#8221; body_font=&#8221;||||||||&#8221; body_font_size=&#8221;16px&#8221; body_line_height=&#8221;2em&#8221; background_color=&#8221;#ffffff&#8221; custom_margin=&#8221;|||&#8221; custom_padding=&#8221;|30px||30px&#8221; animation_style=&#8221;fold&#8221; animation_direction=&#8221;top&#8221; animation_delay=&#8221;200ms&#8221; border_radii=&#8221;on|10px|10px|10px|10px&#8221; border_width_all=&#8221;0px&#8221; border_color_all=&#8221;#3b97d3&#8243; border_width_left=&#8221;10px&#8221; box_shadow_style=&#8221;preset1&#8243; box_shadow_blur=&#8221;70px&#8221; box_shadow_color=&#8221;rgba(110,130,208,0.18)&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\">En vous concentrant sur les canaux o\u00f9 votre public discute de ses probl\u00e8mes &#8211; et obtenez de lui comment apporter de l\u00e9g\u00e8res modifications \u00e0 votre produit<\/span><\/p>\n<p>[\/et_pb_toggle][et_pb_toggle title=&#8221;Les donn\u00e9es&#8221; _builder_version=&#8221;4.4.2&#8243; title_level=&#8221;h3&#8243; title_font=&#8221;Roboto|700|||||||&#8221; title_font_size=&#8221;18px&#8221; title_line_height=&#8221;1.7em&#8221; body_font=&#8221;||||||||&#8221; body_font_size=&#8221;16px&#8221; body_line_height=&#8221;2em&#8221; background_color=&#8221;#ffffff&#8221; custom_margin=&#8221;|||&#8221; custom_padding=&#8221;|30px||30px&#8221; animation_style=&#8221;fold&#8221; animation_direction=&#8221;top&#8221; animation_delay=&#8221;200ms&#8221; border_radii=&#8221;on|10px|10px|10px|10px&#8221; border_width_all=&#8221;0px&#8221; border_color_all=&#8221;#8300e9&#8243; border_width_left=&#8221;10px&#8221; box_shadow_style=&#8221;preset1&#8243; box_shadow_blur=&#8221;70px&#8221; box_shadow_color=&#8221;rgba(110,130,208,0.18)&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\">En extrayant les donn\u00e9es de recherche de votre site Web pour d\u00e9terminer o\u00f9 vos clients passent le plus de temps, et comment nous pouvons am\u00e9liorer leur exp\u00e9rience.<\/span><\/p>\n<p>[\/et_pb_toggle][et_pb_text _builder_version=&#8221;4.4.2&#8243; text_font=&#8221;||||||||&#8221; text_font_size=&#8221;16px&#8221; text_line_height=&#8221;2em&#8221; ul_font=&#8221;||||||||&#8221; header_font=&#8221;||||||||&#8221; header_2_font=&#8221;Roboto|700|||||||&#8221; header_2_font_size=&#8221;45px&#8221; header_2_line_height=&#8221;1.2em&#8221; header_3_font=&#8221;||||||||&#8221; max_width=&#8221;800px&#8221; max_width_last_edited=&#8221;off|desktop&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;|||&#8221; custom_padding=&#8221;|||&#8221; header_2_font_size_tablet=&#8221;35px&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_2_font_size_last_edited=&#8221;on|desktop&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\">Ce n&#8217;est que le d\u00e9but de ce que vous devez savoir ! Ensuite, vous pouvez en tirer parti et corriger rapidement votre strat\u00e9gie de marketing num\u00e9rique pour obtenir plus d&#8217;engagement, de meilleures r\u00e9ponses, et donc une meilleure conversion. <\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;What we do best Row&#8221; _builder_version=&#8221;3.22&#8243; min_height=&#8221;753px&#8221; custom_margin=&#8221;-61px|||||&#8221; custom_padding=&#8221;||15px|||&#8221; locked=&#8221;off&#8221;][et_pb_row _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.0.47&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.4.2&#8243; text_font=&#8221;||||||||&#8221; text_font_size=&#8221;16px&#8221; text_line_height=&#8221;2em&#8221; ul_font=&#8221;||||||||&#8221; header_font=&#8221;||||||||&#8221; header_2_font=&#8221;Roboto|700|||||||&#8221; header_2_font_size=&#8221;45px&#8221; header_2_line_height=&#8221;1.2em&#8221; header_3_font=&#8221;||||||||&#8221; text_orientation=&#8221;center&#8221; max_width=&#8221;800px&#8221; max_width_last_edited=&#8221;off|desktop&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;|||&#8221; custom_padding=&#8221;|||&#8221; header_2_font_size_tablet=&#8221;35px&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221;]<\/p>\n<h2><strong>Un grand changement de l&#8217;entonnoir au volant<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Rappelez-vous, ce n&#8217;est pas le m\u00eame entonnoir de vente traditionnel qui met l&#8217;accent sur la fa\u00e7on de faire passer les clients de la phase de sensibilisation \u00e0 celle de l&#8217;action. Ce faisant, vous perdez, en cours de chemin, trop de clients potentiels. En 2020, le monde \u00e9tant domin\u00e9 par la g\u00e9n\u00e9ration Y, vous avez besoin d&#8217;une approche rapide appel\u00e9e Flywheel. Cela inclut vos clients satisfaits pour <strong>augmenter les ventes et g\u00e9n\u00e9rer des r\u00e9f\u00e9rences<\/strong>. Vous aidez les clients \u00e0 cro\u00eetre et ils vous aident \u00e9galement \u00e0 d\u00e9velopper votre entreprise.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Il s&#8217;agit de : <\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_3,1_3,1_3&#8243; use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;2&#8243; _builder_version=&#8221;3.25&#8243; background_color=&#8221;#ffffff&#8221; max_width=&#8221;1440px&#8221; custom_padding=&#8221;27px|0px|0|0px|false|false&#8221; use_custom_width=&#8221;on&#8221; custom_width_px=&#8221;1440px&#8221; locked=&#8221;off&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_blurb title=&#8221;Tirer parti de toutes les donn\u00e9es dont vous disposez pour un marketing plus rapide et plus efficace&#8221; use_icon=&#8221;on&#8221; font_icon=&#8221;%%2725%%&#8221; icon_color=&#8221;#7a69e6&#8243; use_circle=&#8221;on&#8221; circle_color=&#8221;rgba(122,105,230,0.3)&#8221; use_icon_font_size=&#8221;on&#8221; icon_font_size=&#8221;32px&#8221; _builder_version=&#8221;4.4.2&#8243; header_level=&#8221;h3&#8243; header_font=&#8221;Roboto|700|||||||&#8221; header_font_size=&#8221;18px&#8221; header_line_height=&#8221;1.7em&#8221; body_font=&#8221;||||||||&#8221; body_line_height=&#8221;1.8em&#8221; background_color=&#8221;#ffffff&#8221; text_orientation=&#8221;center&#8221; module_alignment=&#8221;left&#8221; custom_margin=&#8221;||0px|&#8221; custom_padding=&#8221;30px|20px|40px|20px|false|true&#8221; custom_padding_tablet=&#8221;&#8221; custom_padding_phone=&#8221;&#8221; custom_padding_last_edited=&#8221;on|phone&#8221; animation_style=&#8221;zoom&#8221; animation_intensity_zoom=&#8221;8%&#8221; animation=&#8221;off&#8221; border_radii=&#8221;on|10px|10px|10px|10px&#8221; border_width_all_image=&#8221;50px&#8221; box_shadow_style=&#8221;preset1&#8243; box_shadow_blur=&#8221;70px&#8221; box_shadow_color=&#8221;rgba(110,130,208,0.18)&#8221;][\/et_pb_blurb][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.2&#8243;][et_pb_blurb title=&#8221;Se concentrer sur la meilleure exp\u00e9rience client pour gagner encore plus de clients&#8221; use_icon=&#8221;on&#8221; font_icon=&#8221;%%151%%&#8221; icon_color=&#8221;#fa5e5d&#8221; use_circle=&#8221;on&#8221; circle_color=&#8221;rgba(250,94,93,0.3)&#8221; use_icon_font_size=&#8221;on&#8221; icon_font_size=&#8221;32px&#8221; _builder_version=&#8221;4.4.2&#8243; header_level=&#8221;h3&#8243; header_font=&#8221;Roboto|700|||||||&#8221; header_font_size=&#8221;18px&#8221; header_line_height=&#8221;1.7em&#8221; body_font=&#8221;||||||||&#8221; body_line_height=&#8221;1.8em&#8221; background_color=&#8221;#ffffff&#8221; text_orientation=&#8221;center&#8221; module_alignment=&#8221;left&#8221; custom_margin=&#8221;||0px|&#8221; custom_padding=&#8221;30px|20px|40px|20px|false|true&#8221; custom_padding_phone=&#8221;39px|||&#8221; custom_padding_last_edited=&#8221;off|desktop&#8221; animation_style=&#8221;zoom&#8221; animation_intensity_zoom=&#8221;8%&#8221; animation=&#8221;off&#8221; border_radii=&#8221;on|10px|10px|10px|10px&#8221; border_width_all_image=&#8221;50px&#8221; box_shadow_style=&#8221;preset1&#8243; box_shadow_blur=&#8221;70px&#8221; box_shadow_color=&#8221;rgba(110,130,208,0.18)&#8221;][\/et_pb_blurb][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_blurb title=&#8221;Cr\u00e9er des points de contact pour interagir avec les clients et obtenir plus d&#8217;informations rapidement&#8221; use_icon=&#8221;on&#8221; font_icon=&#8221;%%2211%%&#8221; icon_color=&#8221;#f98d5e&#8221; use_circle=&#8221;on&#8221; circle_color=&#8221;rgba(249,141,94,0.3)&#8221; use_icon_font_size=&#8221;on&#8221; icon_font_size=&#8221;32px&#8221; _builder_version=&#8221;4.4.2&#8243; header_level=&#8221;h3&#8243; header_font=&#8221;Roboto|700|||||||&#8221; header_font_size=&#8221;18px&#8221; header_line_height=&#8221;1.7em&#8221; body_font=&#8221;||||||||&#8221; body_line_height=&#8221;1.8em&#8221; background_color=&#8221;#ffffff&#8221; text_orientation=&#8221;center&#8221; module_alignment=&#8221;left&#8221; custom_margin=&#8221;||0px|&#8221; custom_padding=&#8221;30px|20px|40px|20px|false|true&#8221; custom_padding_tablet=&#8221;&#8221; custom_padding_phone=&#8221;&#8221; custom_padding_last_edited=&#8221;on|phone&#8221; animation_style=&#8221;zoom&#8221; animation_intensity_zoom=&#8221;8%&#8221; animation=&#8221;off&#8221; border_radii=&#8221;on|10px|10px|10px|10px&#8221; border_width_all_image=&#8221;50px&#8221; box_shadow_style=&#8221;preset1&#8243; box_shadow_blur=&#8221;70px&#8221; box_shadow_color=&#8221;rgba(110,130,208,0.18)&#8221;][\/et_pb_blurb][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;What we do best Row&#8221; _builder_version=&#8221;3.22&#8243; custom_padding=&#8221;2px|||||&#8221;][et_pb_row _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.0.47&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.4.2&#8243; text_font=&#8221;||||||||&#8221; text_font_size=&#8221;16px&#8221; text_line_height=&#8221;2em&#8221; ul_font=&#8221;||||||||&#8221; header_font=&#8221;||||||||&#8221; header_2_font=&#8221;Roboto|700|||||||&#8221; header_2_font_size=&#8221;45px&#8221; header_2_line_height=&#8221;1.2em&#8221; header_3_font=&#8221;||||||||&#8221; text_orientation=&#8221;center&#8221; max_width=&#8221;800px&#8221; max_width_last_edited=&#8221;off|desktop&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;|||&#8221; custom_padding=&#8221;|||&#8221; header_2_font_size_tablet=&#8221;35px&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221;]<\/p>\n<h2><strong>De cette fa\u00e7on, vous pouvez augmenter vos revenus et maximiser vos retours<\/strong><\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_3,1_3,1_3&#8243; use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;2&#8243; _builder_version=&#8221;3.25&#8243; background_color=&#8221;#ffffff&#8221; max_width=&#8221;1440px&#8221; custom_padding=&#8221;27px|0px|0|0px|false|false&#8221; use_custom_width=&#8221;on&#8221; custom_width_px=&#8221;1440px&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;3.0.47&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_blurb title=&#8221;Facilitez les recherches de produits&#8221; use_icon=&#8221;on&#8221; font_icon=&#8221;%%51%%&#8221; icon_color=&#8221;#fa5e5d&#8221; use_circle=&#8221;on&#8221; circle_color=&#8221;rgba(250,94,93,0.3)&#8221; use_icon_font_size=&#8221;on&#8221; icon_font_size=&#8221;32px&#8221; _builder_version=&#8221;4.4.2&#8243; header_level=&#8221;h3&#8243; header_font=&#8221;Roboto|700|||||||&#8221; header_font_size=&#8221;18px&#8221; header_line_height=&#8221;1.7em&#8221; body_font=&#8221;||||||||&#8221; body_line_height=&#8221;1.8em&#8221; background_color=&#8221;#ffffff&#8221; text_orientation=&#8221;center&#8221; module_alignment=&#8221;left&#8221; custom_margin=&#8221;||0px|&#8221; custom_padding=&#8221;30px|20px|40px|20px|false|true&#8221; custom_padding_phone=&#8221;39px|||&#8221; custom_padding_last_edited=&#8221;off|desktop&#8221; animation_style=&#8221;zoom&#8221; animation_intensity_zoom=&#8221;8%&#8221; animation=&#8221;off&#8221; border_radii=&#8221;on|10px|10px|10px|10px&#8221; border_width_all_image=&#8221;50px&#8221; box_shadow_style=&#8221;preset1&#8243; box_shadow_blur=&#8221;70px&#8221; box_shadow_color=&#8221;rgba(110,130,208,0.18)&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\">Les consommateurs veulent des r\u00e9ponses rapides \u00e0 leurs questions. Pour cela, ils doivent obtenir votre produit avec le minimum de clics. Comment peut-on faire \u00e7a ? <strong>Gr\u00e2ce \u00e0 un r\u00e9f\u00e9rencement appropri\u00e9, des recherches de mots cl\u00e9s approfondies et des tests continus de vos entonnoirs de conversion<\/strong>, nous pouvons vous aider \u00e0 fournir un acc\u00e8s rapide \u00e0 vos produits ou services, via le moteur de recherche ou les r\u00e9seaux sociaux. <\/span><\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;3.0.47&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_blurb title=&#8221;Augmentez le retour sur investissement avec une approche centr\u00e9e sur le consommateur &#8221; use_icon=&#8221;on&#8221; font_icon=&#8221;%%155%%&#8221; icon_color=&#8221;#7a69e6&#8243; use_circle=&#8221;on&#8221; circle_color=&#8221;rgba(122,105,230,0.3)&#8221; use_icon_font_size=&#8221;on&#8221; icon_font_size=&#8221;32px&#8221; _builder_version=&#8221;4.4.2&#8243; header_level=&#8221;h3&#8243; header_font=&#8221;Roboto|700|||||||&#8221; header_font_size=&#8221;18px&#8221; header_line_height=&#8221;1.7em&#8221; body_font=&#8221;||||||||&#8221; body_line_height=&#8221;1.8em&#8221; background_color=&#8221;#ffffff&#8221; text_orientation=&#8221;center&#8221; module_alignment=&#8221;left&#8221; custom_margin=&#8221;||0px|&#8221; custom_padding=&#8221;30px|20px|40px|20px|false|true&#8221; custom_padding_tablet=&#8221;&#8221; custom_padding_phone=&#8221;&#8221; custom_padding_last_edited=&#8221;on|phone&#8221; animation_style=&#8221;zoom&#8221; animation_intensity_zoom=&#8221;8%&#8221; animation=&#8221;off&#8221; border_radii=&#8221;on|10px|10px|10px|10px&#8221; border_width_all_image=&#8221;50px&#8221; box_shadow_style=&#8221;preset1&#8243; box_shadow_blur=&#8221;70px&#8221; box_shadow_color=&#8221;rgba(110,130,208,0.18)&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\">Nous pouvons vous aider \u00e0 documenter plus efficacement les parcours de vos clients. Contrairement <\/span><a href=\"https:\/\/www.searchenginejournal.com\/flywheel\/335107\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">\u00e0 80% des sp\u00e9cialistes du marketing<\/span><\/a><span style=\"font-weight: 400;\"> qui ont du mal \u00e0 utiliser les technologies de l&#8217;IA, nous vous aidons \u00e0 <strong>comprendre ce qui influe sur la d\u00e9cision du consommateur<\/strong>. En ma\u00eetrissant le comportement du consommateur, vous pouvez cr\u00e9er un mod\u00e8le ax\u00e9 sur le consommateur et ainsi augmenter, jusqu&#8217;\u00e0 45%, votre retour sur investissement. <\/span><\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;3.0.47&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_blurb title=&#8221;Optimiser l&#8217;exp\u00e9rience client&#8221; use_icon=&#8221;on&#8221; font_icon=&#8221;%%259%%&#8221; icon_color=&#8221;#f98d5e&#8221; use_circle=&#8221;on&#8221; circle_color=&#8221;rgba(249,141,94,0.3)&#8221; use_icon_font_size=&#8221;on&#8221; icon_font_size=&#8221;32px&#8221; _builder_version=&#8221;4.4.2&#8243; header_level=&#8221;h3&#8243; header_font=&#8221;Roboto|700|||||||&#8221; header_font_size=&#8221;18px&#8221; header_line_height=&#8221;1.7em&#8221; body_font=&#8221;||||||||&#8221; body_line_height=&#8221;1.8em&#8221; background_color=&#8221;#ffffff&#8221; text_orientation=&#8221;center&#8221; module_alignment=&#8221;left&#8221; custom_margin=&#8221;||0px|&#8221; custom_padding=&#8221;30px|20px|40px|20px|false|true&#8221; custom_padding_tablet=&#8221;&#8221; custom_padding_phone=&#8221;&#8221; custom_padding_last_edited=&#8221;on|phone&#8221; animation_style=&#8221;zoom&#8221; animation_intensity_zoom=&#8221;8%&#8221; animation=&#8221;off&#8221; border_radii=&#8221;on|10px|10px|10px|10px&#8221; border_width_all_image=&#8221;50px&#8221; box_shadow_style=&#8221;preset1&#8243; box_shadow_blur=&#8221;70px&#8221; box_shadow_color=&#8221;rgba(110,130,208,0.18)&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\">Nous pouvons vous aider \u00e0 optimiser l&#8217;exp\u00e9rience client e<strong>n exploitant de nouvelles technologies, telles que la VR \/ AR, l&#8217;assistance num\u00e9rique et les chatbots<\/strong>. Ces points de contact, bas\u00e9s sur les donn\u00e9es, offrent un meilleur engagement et une r\u00e9solution de requ\u00eate ultra-rapide. Ainsi, vous obtiendrez des clients plus heureux et donc plus fid\u00e8les.<\/span><\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.2&#8243; locked=&#8221;off&#8221;][et_pb_row _builder_version=&#8221;3.25&#8243; locked=&#8221;off&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;3.27.4&#8243; text_font=&#8221;||||||||&#8221; text_font_size=&#8221;16px&#8221; text_line_height=&#8221;2em&#8221; ul_font=&#8221;||||||||&#8221; header_font=&#8221;||||||||&#8221; header_2_font=&#8221;Roboto|700|||||||&#8221; header_2_font_size=&#8221;45px&#8221; header_2_line_height=&#8221;1.2em&#8221; header_3_font=&#8221;||||||||&#8221; text_orientation=&#8221;center&#8221; max_width=&#8221;800px&#8221; max_width_last_edited=&#8221;off|desktop&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;|||&#8221; custom_margin_tablet=&#8221;|115px||&#8221; custom_margin_phone=&#8221;|-100px||&#8221; custom_margin_last_edited=&#8221;off|desktop&#8221; custom_padding=&#8221;|||&#8221; header_2_font_size_tablet=&#8221;35px&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221;]<\/p>\n<h2>Obtenez-vous suffisamment de clients?<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.2&#8243; text_font=&#8221;|600|||||||&#8221; text_font_size=&#8221;21px&#8221; header_text_align=&#8221;center&#8221; text_orientation=&#8221;center&#8221;]<\/p>\n<p>Obtenez des conseils professionnels et impartiaux GRATUITS maintenant!<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.2&#8243;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.2&#8243;][dsm_caldera_forms cf_library=&#8221;CF5e25b1871338b&#8221; show_validation=&#8221;on&#8221; input_textarea_select_margin_bottom=&#8221;16px&#8221; button_alignment=&#8221;right&#8221; button_margin_top=&#8221;33px&#8221; input_background_color=&#8221;#f0f2fa&#8221; _builder_version=&#8221;4.2&#8243; input_textarea_select_text_color=&#8221;#000000&#8243; input_textarea_select_font_size=&#8221;16px&#8221; custom_button_one=&#8221;on&#8221; button_one_text_size=&#8221;18px&#8221; button_one_text_color=&#8221;#ffffff&#8221; button_one_bg_color=&#8221;#ed5b36&#8243; button_one_border_color=&#8221;#ed5b36&#8243; button_one_border_radius=&#8221;11px&#8221; button_one_letter_spacing=&#8221;1px&#8221; button_one_font=&#8221;|700||on|||||&#8221; button_one_use_icon=&#8221;off&#8221; button_one_text_shadow_style=&#8221;preset2&#8243; button_one_text_shadow_color=&#8221;rgba(0,0,0,0.25)&#8221; box_shadow_style_button_one=&#8221;preset3&#8243;][\/dsm_caldera_forms][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;on|phone&#8221; admin_label=&#8221;Testimonials&#8221; _builder_version=&#8221;3.22&#8243; background_color=&#8221;#F2F2FA&#8221; use_background_color_gradient=&#8221;on&#8221; background_color_gradient_start=&#8221;#ffffff&#8221; background_color_gradient_end=&#8221;#F2F2FA&#8221; background_color_gradient_end_position=&#8221;50%&#8221; background_size=&#8221;initial&#8221; custom_padding=&#8221;|||&#8221; custom_padding_tablet=&#8221;5%||5%||true&#8221; custom_padding_phone=&#8221;|||&#8221; bottom_divider_height=&#8221;200px&#8221; bottom_divider_flip=&#8221;horizontal&#8221; locked=&#8221;off&#8221;][et_pb_row _builder_version=&#8221;3.25&#8243;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;3.27.4&#8243; text_font=&#8221;||||||||&#8221; text_font_size=&#8221;16px&#8221; text_line_height=&#8221;2em&#8221; ul_font=&#8221;||||||||&#8221; header_font=&#8221;||||||||&#8221; header_2_font=&#8221;Roboto|700|||||||&#8221; header_2_font_size=&#8221;45px&#8221; header_2_line_height=&#8221;1.2em&#8221; header_3_font=&#8221;||||||||&#8221; text_orientation=&#8221;center&#8221; max_width=&#8221;800px&#8221; max_width_last_edited=&#8221;off|desktop&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;|||&#8221; custom_margin_tablet=&#8221;|115px||&#8221; custom_margin_phone=&#8221;|-100px||&#8221; custom_margin_last_edited=&#8221;off|desktop&#8221; custom_padding=&#8221;|||&#8221; header_2_font_size_tablet=&#8221;35px&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221;]<\/p>\n<h2>Nos clients disent<\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_3,1_3,1_3&#8243; use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;2&#8243; _builder_version=&#8221;3.25&#8243; max_width=&#8221;1440px&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;|||&#8221; custom_padding=&#8221;|||&#8221; use_custom_width=&#8221;on&#8221; custom_width_px=&#8221;1440px&#8221; locked=&#8221;off&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;3.0.47&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_testimonial author=&#8221;Florence Rondeau&#8221; job_title=&#8221;PDG&#8221; company_name=&#8221;Alpes du Sud&#8221; portrait_url=&#8221;https:\/\/buzzfactory.ch\/wp-content\/uploads\/2019\/10\/Logo_Portfolio-2-1-800&#215;480.png&#8221; quote_icon=&#8221;off&#8221; quote_icon_color=&#8221;#b5b5b5&#8243; quote_icon_background_color=&#8221;#ffffff&#8221; _builder_version=&#8221;3.27.1&#8243; body_font=&#8221;||||||||&#8221; body_font_size=&#8221;16px&#8221; body_line_height=&#8221;2em&#8221; background_color=&#8221;#ffffff&#8221; custom_padding=&#8221;40px|30px|40px|30px|true|true&#8221; border_radii=&#8221;on|10px|10px|10px|10px&#8221; border_color_all_portrait=&#8221;#ffffff&#8221; box_shadow_style=&#8221;preset1&#8243; box_shadow_blur=&#8221;70px&#8221; box_shadow_color=&#8221;rgba(110,130,208,0.18)&#8221;]<\/p>\n<p>Ils ont pu comprendre mes attentes et r\u00e9pondre \u00e0 mes questions en plus de me conseiller sur des sujets auxquels je n&#8217;avais m\u00eame pas encore r\u00e9fl\u00e9chi. Je suis tr\u00e8s satisfaite de leur travail et je les recommande vivement. Je n&#8217;h\u00e9siterai pas \u00e0 travailler avec eux \u00e0 l&#8217;avenir.<\/p>\n<p>[\/et_pb_testimonial][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.0.9&#8243;][et_pb_testimonial author=&#8221;Marc Brunner&#8221; job_title=&#8221;Directeur commercial&#8221; company_name=&#8221;Moons Chain Store&#8221; portrait_url=&#8221;https:\/\/buzzfactory.ch\/wp-content\/uploads\/2019\/10\/Logo_Portfolio-4-1-800&#215;480.png&#8221; quote_icon=&#8221;off&#8221; quote_icon_color=&#8221;#b5b5b5&#8243; quote_icon_background_color=&#8221;#ffffff&#8221; _builder_version=&#8221;3.27.1&#8243; body_font=&#8221;||||||||&#8221; body_font_size=&#8221;16px&#8221; body_line_height=&#8221;2em&#8221; background_color=&#8221;rgba(255,255,255,0.45)&#8221; custom_margin=&#8221;|||&#8221; custom_padding=&#8221;40px|30px|40px|30px|true|true&#8221; border_radii=&#8221;on|10px|10px|10px|10px&#8221; border_color_all_portrait=&#8221;#ffffff&#8221; box_shadow_style=&#8221;preset1&#8243; box_shadow_blur=&#8221;50px&#8221; box_shadow_color=&#8221;rgba(110,130,208,0.18)&#8221;]<\/p>\n<p>Nous n&#8217;avons rencontr\u00e9 aucun probl\u00e8me que votre \u00e9quipe n&#8217;ait pu r\u00e9soudre Gr\u00e2ce \u00e0 vos explications simples et pr\u00e9cises nous pouvons utiliser les outils administratifs avec des connaissances basiques, nous en sommes ravis. Merci encore \u00e0 toute l&#8217;\u00e9quipe !<\/p>\n<p>[\/et_pb_testimonial][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;3.0.47&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_testimonial author=&#8221;Julio Caceres&#8221; job_title=&#8221;PDG&#8221; company_name=&#8221;Services Jafpro&#8221; portrait_url=&#8221;https:\/\/buzzfactory.ch\/wp-content\/uploads\/2019\/10\/Logo_Portfolio-3-1-800&#215;480.png&#8221; quote_icon=&#8221;off&#8221; quote_icon_color=&#8221;#b5b5b5&#8243; quote_icon_background_color=&#8221;#ffffff&#8221; _builder_version=&#8221;3.27.1&#8243; body_font=&#8221;||||||||&#8221; body_font_size=&#8221;16px&#8221; body_line_height=&#8221;2em&#8221; background_color=&#8221;rgba(255,255,255,0.45)&#8221; custom_margin=&#8221;|||&#8221; custom_padding=&#8221;40px|30px|40px|30px|true|true&#8221; border_radii=&#8221;on|10px|10px|10px|10px&#8221; border_color_all_portrait=&#8221;#ffffff&#8221; box_shadow_style=&#8221;preset1&#8243; box_shadow_blur=&#8221;50px&#8221; box_shadow_color=&#8221;rgba(110,130,208,0.18)&#8221;]<\/p>\n<p>Le design est absolument ph\u00e9nom\u00e9nal ! Le prix \u00e9tait tr\u00e8s raisonnable, le processus de communication \u00e9tait facile et j&#8217;ai re\u00e7u de pr\u00e9cieux conseils qui nous ont aid\u00e9s \u00e0 am\u00e9liorer des domaines cl\u00e9s de notre entreprise. La nouvelle image de marque est \u00e9galement excellente. Sur une \u00e9chelle de 1 \u00e0 10, je donne \u00e0 Buzz Factory un 10 !<\/p>\n<p>[\/et_pb_testimonial][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;3.27.1&#8243; min_height=&#8221;161px&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.27.1&#8243;][et_pb_button button_url=&#8221;@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjM3MjQ2In19@&#8221; button_text=&#8221;Voir plus&#8221; button_alignment=&#8221;center&#8221; _builder_version=&#8221;4.2&#8243; _dynamic_attributes=&#8221;button_url&#8221; custom_button=&#8221;on&#8221; button_text_size=&#8221;14px&#8221; button_bg_use_color_gradient=&#8221;on&#8221; button_bg_color_gradient_start=&#8221;#ef5c32&#8243; button_bg_color_gradient_end=&#8221;#ef5c32&#8243; button_bg_color_gradient_direction=&#8221;90deg&#8221; button_border_width=&#8221;0px&#8221; button_border_color=&#8221;rgba(0,0,0,0)&#8221; button_border_radius=&#8221;4px&#8221; button_letter_spacing=&#8221;5px&#8221; button_font=&#8221;Roboto|700||on|||||&#8221; background_layout=&#8221;dark&#8221; custom_margin=&#8221;|||&#8221; custom_padding=&#8221;18px|34px|18px|34px|true|true&#8221; box_shadow_style=&#8221;preset3&#8243; box_shadow_vertical=&#8221;20px&#8221; box_shadow_blur=&#8221;30px&#8221; box_shadow_spread=&#8221;-10px&#8221; box_shadow_color=&#8221;rgba(247,130,142,0.4)&#8221; button_letter_spacing_hover=&#8221;5.5px&#8221; button_text_size__hover_enabled=&#8221;off&#8221; button_one_text_size__hover_enabled=&#8221;off&#8221; button_two_text_size__hover_enabled=&#8221;off&#8221; button_text_color__hover_enabled=&#8221;off&#8221; button_one_text_color__hover_enabled=&#8221;off&#8221; button_two_text_color__hover_enabled=&#8221;off&#8221; button_border_width__hover_enabled=&#8221;off&#8221; button_one_border_width__hover_enabled=&#8221;off&#8221; button_two_border_width__hover_enabled=&#8221;off&#8221; button_border_color__hover_enabled=&#8221;off&#8221; button_one_border_color__hover_enabled=&#8221;off&#8221; button_two_border_color__hover_enabled=&#8221;off&#8221; button_border_radius__hover_enabled=&#8221;off&#8221; button_one_border_radius__hover_enabled=&#8221;off&#8221; button_two_border_radius__hover_enabled=&#8221;off&#8221; button_letter_spacing__hover_enabled=&#8221;on&#8221; button_letter_spacing__hover=&#8221;5.5px&#8221; button_one_letter_spacing__hover_enabled=&#8221;off&#8221; button_two_letter_spacing__hover_enabled=&#8221;off&#8221; button_bg_color__hover_enabled=&#8221;off&#8221; button_one_bg_color__hover_enabled=&#8221;off&#8221; button_two_bg_color__hover_enabled=&#8221;off&#8221;][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;on|desktop&#8221; prev_background_color=&#8221;#F2F2FA&#8221; admin_label=&#8221;Footer&#8221; _builder_version=&#8221;3.27.1&#8243; background_color=&#8221;#ed5b36&#8243; background_color_gradient_direction=&#8221;130deg&#8221; background_enable_image=&#8221;off&#8221; parallax=&#8221;on&#8221; custom_padding=&#8221;11vw||0vw||false|false&#8221; custom_padding_tablet=&#8221;100px||100px||true&#8221; custom_padding_phone=&#8221;||||true&#8221; top_divider_style=&#8221;ramp2&#8243; top_divider_height=&#8221;250px&#8221; top_divider_flip=&#8221;vertical&#8221; top_divider_height_tablet=&#8221;150px&#8221; top_divider_height_phone=&#8221;110px&#8221; top_divider_height_last_edited=&#8221;on|phone&#8221; saved_tabs=&#8221;all&#8221; locked=&#8221;off&#8221;][et_pb_row module_class=&#8221; et_pb_row_fullwidth&#8221; _builder_version=&#8221;3.25&#8243; width=&#8221;89%&#8221; width_tablet=&#8221;80%&#8221; width_phone=&#8221;&#8221; width_last_edited=&#8221;on|desktop&#8221; max_width=&#8221;89%&#8221; max_width_tablet=&#8221;80%&#8221; max_width_phone=&#8221;&#8221; max_width_last_edited=&#8221;on|desktop&#8221; custom_margin_phone=&#8221;|||&#8221; custom_margin_last_edited=&#8221;off|desktop&#8221; custom_padding=&#8221;|||&#8221; make_fullwidth=&#8221;on&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;3.27.4&#8243; text_font=&#8221;||||||||&#8221; header_font=&#8221;||||||||&#8221; header_2_font=&#8221;Roboto|700|||||||&#8221; header_2_font_size=&#8221;50px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_3_font=&#8221;Roboto|700||on|||||&#8221; header_3_text_align=&#8221;center&#8221; header_3_text_color=&#8221;#ffffff&#8221; header_3_font_size=&#8221;24px&#8221; header_3_letter_spacing=&#8221;5px&#8221; header_3_line_height=&#8221;2em&#8221; text_orientation=&#8221;center&#8221; background_layout=&#8221;dark&#8221; max_width=&#8221;850px&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;|||&#8221; custom_padding=&#8221;|||&#8221; text_font_size_last_edited=&#8221;off|desktop&#8221; header_2_font_size_tablet=&#8221;40px&#8221; header_2_font_size_phone=&#8221;32px&#8221; header_2_font_size_last_edited=&#8221;on|desktop&#8221; header_3_font_size_tablet=&#8221;16px&#8221; header_3_font_size_phone=&#8221;14px&#8221; header_3_font_size_last_edited=&#8221;on|phone&#8221;]<\/p>\n<h3>C&#8217;est parti<\/h3>\n<h2>Pr\u00eat \u00e0 faire un vrai changement ? Construisons cela ensemble !<\/h2>\n<p>[\/et_pb_text][et_pb_button button_url=&#8221;https:\/\/buzzfactory.ch\/fr\/contactez-nous\/&#8221; button_text=&#8221;Faisons cela&#8221; button_alignment=&#8221;center&#8221; _builder_version=&#8221;4.2&#8243; custom_button=&#8221;on&#8221; button_text_size=&#8221;14px&#8221; button_text_color=&#8221;#ed5b36&#8243; button_bg_color=&#8221;#ffffff&#8221; button_bg_color_gradient_start=&#8221;#ef5c32&#8243; button_bg_color_gradient_end=&#8221;#ef5c32&#8243; button_bg_color_gradient_direction=&#8221;90deg&#8221; button_border_width=&#8221;0px&#8221; button_border_color=&#8221;rgba(0,0,0,0)&#8221; button_border_radius=&#8221;4px&#8221; button_letter_spacing=&#8221;5px&#8221; button_font=&#8221;Roboto|700||on|||||&#8221; custom_margin=&#8221;|||&#8221; custom_padding=&#8221;18px|34px|18px|34px|true|true&#8221; box_shadow_style=&#8221;preset3&#8243; box_shadow_vertical=&#8221;20px&#8221; box_shadow_blur=&#8221;30px&#8221; box_shadow_spread=&#8221;-10px&#8221; box_shadow_color=&#8221;rgba(247,130,142,0.4)&#8221; button_letter_spacing_hover=&#8221;5.5px&#8221; button_text_size__hover_enabled=&#8221;off&#8221; button_one_text_size__hover_enabled=&#8221;off&#8221; button_two_text_size__hover_enabled=&#8221;off&#8221; button_text_color__hover_enabled=&#8221;off&#8221; button_one_text_color__hover_enabled=&#8221;off&#8221; button_two_text_color__hover_enabled=&#8221;off&#8221; button_border_width__hover_enabled=&#8221;off&#8221; button_one_border_width__hover_enabled=&#8221;off&#8221; button_two_border_width__hover_enabled=&#8221;off&#8221; button_border_color__hover_enabled=&#8221;off&#8221; button_one_border_color__hover_enabled=&#8221;off&#8221; button_two_border_color__hover_enabled=&#8221;off&#8221; button_border_radius__hover_enabled=&#8221;off&#8221; button_one_border_radius__hover_enabled=&#8221;off&#8221; button_two_border_radius__hover_enabled=&#8221;off&#8221; button_letter_spacing__hover_enabled=&#8221;on&#8221; button_letter_spacing__hover=&#8221;5.5px&#8221; button_one_letter_spacing__hover_enabled=&#8221;off&#8221; button_two_letter_spacing__hover_enabled=&#8221;off&#8221; button_bg_color__hover_enabled=&#8221;off&#8221; button_one_bg_color__hover_enabled=&#8221;off&#8221; button_two_bg_color__hover_enabled=&#8221;off&#8221;][\/et_pb_button][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;3.25&#8243;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_social_media_follow use_icon_font_size=&#8221;on&#8221; icon_font_size=&#8221;25px&#8221; _builder_version=&#8221;4.0.7&#8243; text_orientation=&#8221;center&#8221;][et_pb_social_media_follow_network social_network=&#8221;facebook&#8221; url=&#8221;https:\/\/www.facebook.com\/buzzfactory.ch\/&#8221; _builder_version=&#8221;4.0.7&#8243; background_color=&#8221;#3b5998&#8243; follow_button=&#8221;off&#8221; url_new_window=&#8221;on&#8221;]facebook[\/et_pb_social_media_follow_network][et_pb_social_media_follow_network social_network=&#8221;linkedin&#8221; url=&#8221;https:\/\/www.linkedin.com\/company\/buzz-factory-sarl\/&#8221; _builder_version=&#8221;4.0.7&#8243; background_color=&#8221;#007bb6&#8243; follow_button=&#8221;off&#8221; url_new_window=&#8221;on&#8221;]linkedin[\/et_pb_social_media_follow_network][\/et_pb_social_media_follow][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Parcours client : r\u00e9tention et optimisationUne exp\u00e9rience remarquable pour vos clients R\u00e9tention et optimisation des clients SelonHellen Pollit, le parcours du consommateur est &#8220;Une succession de points de contact que votre public a avec votre marque&#8221; Donc, nous ne devons pas pr\u00eater attention aux \u00abclients\u00bb qui ont achet\u00e9 nos produits, seulement. En fait, cela devrait [&hellip;]<\/p>\n","protected":false},"author":114,"featured_media":0,"parent":38514,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-42442","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/buzzfactory.ch\/fr\/wp-json\/wp\/v2\/pages\/42442","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buzzfactory.ch\/fr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/buzzfactory.ch\/fr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/buzzfactory.ch\/fr\/wp-json\/wp\/v2\/users\/114"}],"replies":[{"embeddable":true,"href":"https:\/\/buzzfactory.ch\/fr\/wp-json\/wp\/v2\/comments?post=42442"}],"version-history":[{"count":0,"href":"https:\/\/buzzfactory.ch\/fr\/wp-json\/wp\/v2\/pages\/42442\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/buzzfactory.ch\/fr\/wp-json\/wp\/v2\/pages\/38514"}],"wp:attachment":[{"href":"https:\/\/buzzfactory.ch\/fr\/wp-json\/wp\/v2\/media?parent=42442"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}