{"id":47802,"date":"2021-01-22T12:59:45","date_gmt":"2021-01-22T11:59:45","guid":{"rendered":"https:\/\/buzzfactory.ch\/project\/jafpro-ch\/"},"modified":"2021-02-02T10:09:05","modified_gmt":"2021-02-02T09:09:05","slug":"jafpro-ch","status":"publish","type":"project","link":"https:\/\/buzzfactory.ch\/fr\/project\/jafpro-ch\/","title":{"rendered":"JAFPRO.CH"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; specialty=&#8221;on&#8221; _builder_version=&#8221;4.6.5&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#ed5b36&#8243;][et_pb_column type=&#8221;1_2&#8243; specialty_columns=&#8221;2&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_row_inner _builder_version=&#8221;4.6.5&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;0px||0px|||&#8221;][et_pb_column_inner saved_specialty_column_type=&#8221;1_2&#8243; _builder_version=&#8221;4.6.5&#8243; _module_preset=&#8221;default&#8221;][et_pb_text _builder_version=&#8221;4.6.5&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Roboto||||||||&#8221; header_font=&#8221;Roboto||||||||&#8221; header_text_color=&#8221;#ffffff&#8221; header_font_size=&#8221;40px&#8221; header_letter_spacing=&#8221;1px&#8221; header_line_height=&#8221;1.1em&#8221; module_alignment=&#8221;center&#8221;]<\/p>\n<h1><span style=\"font-weight: 400;\">Les campagnes de rebranding et de m\u00e9dias sociaux font augmenter de 50% le nombre de prospects pour une soci\u00e9t\u00e9 de gestion d&#8217;installations <\/span><\/h1>\n<h2><span style=\"font-size: xx-large;\"><strong><span style=\"color: #ffffff;\">JAFPRO.CH<\/span><\/strong><\/span><\/h2>\n<p>[\/et_pb_text][\/et_pb_column_inner][\/et_pb_row_inner][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_image src=&#8221;https:\/\/buzzfactory.ch\/wp-content\/uploads\/2019\/11\/64596089_221371232079696_8259968614178750464_o.jpg&#8221; alt=&#8221;Buzz Factory digital marketing portfolio project jafpro web design website online advertising&#8221; title_text=&#8221;Buzz Factory digital marketing portfolio project jafpro web design website online advertising&#8221; _builder_version=&#8221;4.6.5&#8243; _module_preset=&#8221;default&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; module_id=&#8221;points forts&#8221; _builder_version=&#8221;4.6.5&#8243; _module_preset=&#8221;default&#8221;][et_pb_row _builder_version=&#8221;4.6.5&#8243; _module_preset=&#8221;default&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.6.5&#8243; _module_preset=&#8221;default&#8221;][et_pb_text _builder_version=&#8221;4.6.5&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Roboto||||||||&#8221; text_text_color=&#8221;#ed5b36&#8243; header_font=&#8221;Roboto||||||||&#8221; header_text_color=&#8221;#ed5b36&#8243; header_2_text_color=&#8221;#ed5b36&#8243; header_2_font_size=&#8221;48px&#8221; header_2_line_height=&#8221;1.2em&#8221; custom_padding=&#8221;||30px|||&#8221;]<\/p>\n<h2 style=\"text-align: center;\"><span style=\"color: #1d1d1d;\"><strong>Points forts et r\u00e9sultat avec <\/strong><\/span><\/h2>\n<h2 style=\"text-align: center;\"><strong>Buzz Factory<\/strong><\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_3,1_3,1_3&#8243; _builder_version=&#8221;4.6.5&#8243; _module_preset=&#8221;default&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.6.5&#8243; _module_preset=&#8221;default&#8221;][et_pb_number_counter title=&#8221;Augmentation des prospects&#8221; number=&#8221;+50%&#8221; _builder_version=&#8221;4.6.5&#8243; _module_preset=&#8221;default&#8221; title_font=&#8221;Roboto||||||||&#8221; title_font_size=&#8221;20px&#8221; number_font=&#8221;Roboto||||||||&#8221;][\/et_pb_number_counter][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.6.5&#8243; _module_preset=&#8221;default&#8221;][et_pb_number_counter title=&#8221;Plus de trafic&#8221; number=&#8221;+40&#8243; _builder_version=&#8221;4.6.5&#8243; _module_preset=&#8221;default&#8221; title_font=&#8221;Roboto||||||||&#8221; title_font_size=&#8221;20px&#8221; number_font=&#8221;Roboto||||||||&#8221;][\/et_pb_number_counter][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.6.5&#8243; _module_preset=&#8221;default&#8221;][et_pb_number_counter title=&#8221;Augmentation des conversions&#8221; number=&#8221;+10&#8243; _builder_version=&#8221;4.6.5&#8243; _module_preset=&#8221;default&#8221; title_font=&#8221;Roboto||||||||&#8221; title_font_size=&#8221;20px&#8221; number_font=&#8221;Roboto||||||||&#8221;][\/et_pb_number_counter][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.6.5&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#ed5b36&#8243;][et_pb_row _builder_version=&#8221;4.6.5&#8243; _module_preset=&#8221;default&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.6.5&#8243; _module_preset=&#8221;default&#8221;][et_pb_text _builder_version=&#8221;4.6.5&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Roboto||||||||&#8221; text_text_color=&#8221;#ed5b36&#8243; header_font=&#8221;Roboto||||||||&#8221; header_text_color=&#8221;#ed5b36&#8243; header_2_text_color=&#8221;#ed5b36&#8243; header_2_font_size=&#8221;48px&#8221; min_height=&#8221;103px&#8221; custom_padding=&#8221;||30px|||&#8221;]<\/p>\n<h2 style=\"text-align: center;\"><span style=\"color: #ffffff;\"><strong>Ce que dit notre client<\/strong><\/span><\/h2>\n<p>[\/et_pb_text][et_pb_testimonial author=&#8221;Julio Caceres &#8211; PDG %22Jafpro Services%22&#8243; portrait_url=&#8221;https:\/\/buzzfactory.ch\/wp-content\/uploads\/2019\/12\/2-1.png&#8221; quote_icon_color=&#8221;#ffffff&#8221; quote_icon_background_color=&#8221;rgba(0,0,0,0)&#8221; author_tablet=&#8221;&#8221; author_phone=&#8221;&#8221; author_last_edited=&#8221;on|desktop&#8221; _builder_version=&#8221;4.6.5&#8243; _module_preset=&#8221;default&#8221; body_font=&#8221;Roboto||||||||&#8221; body_font_size=&#8221;18px&#8221; author_font=&#8221;Roboto|700|||||||&#8221; use_background_color=&#8221;off&#8221; background_layout=&#8221;dark&#8221; border_style_all_portrait=&#8221;none&#8221; locked=&#8221;off&#8221;]<\/p>\n<p><i><span style=\"font-weight: 400;\">Le site est bien con\u00e7u, il est convivial et permet de passer des commandes rapidement et facilement. Il est important de noter que le projet a \u00e9t\u00e9 r\u00e9alis\u00e9 dans les d\u00e9lais pr\u00e9vus. Le projet est absolument ph\u00e9nom\u00e9nal ! Le prix \u00e9tait tr\u00e8s raisonnable et le processus de communication s&#8217;est tr\u00e8s bien d\u00e9roul\u00e9. J&#8217;ai re\u00e7u de pr\u00e9cieux conseils qui ont r\u00e9v\u00e9l\u00e9 plusieurs possibilit\u00e9s d&#8217;am\u00e9lioration suppl\u00e9mentaires. La nouvelle image de marque est formidable, sur une \u00e9chelle de 1 \u00e0 10, je lui donne un 10 !<\/span><\/i><\/p>\n<p>[\/et_pb_testimonial][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Overview&#8221; _builder_version=&#8221;4.6.5&#8243; custom_padding=&#8221;||||false|false&#8221;][et_pb_row column_structure=&#8221;1_2,1_2&#8243; module_class=&#8221; et_pb_row_fullwidth&#8221; _builder_version=&#8221;4.6.5&#8243; width=&#8221;89%&#8221; width_tablet=&#8221;80%&#8221; width_phone=&#8221;&#8221; width_last_edited=&#8221;on|desktop&#8221; max_width=&#8221;89%&#8221; max_width_tablet=&#8221;80%&#8221; max_width_phone=&#8221;&#8221; max_width_last_edited=&#8221;on|desktop&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;3.0.47&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.6.5&#8243; text_font=&#8221;Roboto||||||||&#8221; text_font_size=&#8221;16px&#8221; text_line_height=&#8221;1.8em&#8221; header_font=&#8221;Roboto||||||||&#8221; header_2_font=&#8221;Roboto||||||||&#8221; header_2_text_color=&#8221;#2c3238&#8243; header_2_font_size=&#8221;28px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_3_font=&#8221;||||||||&#8221; max_width=&#8221;700px&#8221; module_alignment=&#8221;center&#8221;]<\/p>\n<h2>Soci\u00e9t\u00e9<\/h2>\n<p><span style=\"font-weight: 400;\">Jafpro est une entreprise de premier plan<\/span> <span style=\"font-weight: 400;\">B2C<\/span> <span style=\"font-weight: 400;\">et\u00a0<\/span><span style=\"font-weight: 400;\">B2B<\/span><span style=\"font-weight: 400;\"> de nettoyage et de r\u00e9novation \u00e0 Lausanne et dans la r\u00e9gion de la Riviera. Avec plus de 20 ans d&#8217;exp\u00e9rience sur le march\u00e9, Jafpro s&#8217;est impos\u00e9e comme un partenaire de confiance et rentable pour plus de 3000 clients. <\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;3.0.47&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_image src=&#8221;https:\/\/buzzfactory.ch\/wp-content\/uploads\/2019\/10\/JAFPRO2.png&#8221; alt=&#8221;Buzz Factory Digital Marketing services Case study smart sales ecology logo&#8221; title_text=&#8221;Buzz Factory Digital Marketing services Case study smart sales ecology logo&#8221; align_tablet=&#8221;center&#8221; align_phone=&#8221;&#8221; align_last_edited=&#8221;on|desktop&#8221; _builder_version=&#8221;4.6.5&#8243; animation_style=&#8221;slide&#8221; animation_direction=&#8221;left&#8221; animation_intensity_slide=&#8221;10%&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;on|on|off&#8221; admin_label=&#8221;Overview&#8221; _builder_version=&#8221;4.6.5&#8243; background_color=&#8221;rgba(240,242,250,0.41)&#8221; custom_padding=&#8221;||||false|false&#8221; top_divider_color=&#8221;#ffffff&#8221; top_divider_height=&#8221;30px&#8221; bottom_divider_color=&#8221;#ffffff&#8221; bottom_divider_height=&#8221;30px&#8221;][et_pb_row column_structure=&#8221;1_2,1_2&#8243; module_class=&#8221; et_pb_row_fullwidth&#8221; _builder_version=&#8221;3.25&#8243; width=&#8221;89%&#8221; width_tablet=&#8221;80%&#8221; width_phone=&#8221;&#8221; width_last_edited=&#8221;on|desktop&#8221; max_width=&#8221;89%&#8221; max_width_tablet=&#8221;80%&#8221; max_width_phone=&#8221;&#8221; max_width_last_edited=&#8221;on|desktop&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;3.0.47&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_image src=&#8221;https:\/\/buzzfactory.ch\/wp-content\/uploads\/2019\/10\/man-using-stylus-pen-for-touching-the-digital-tablet-screen-6335-scaled.jpg&#8221; alt=&#8221;smart sales online&#8221; title_text=&#8221;smart sales online&#8221; align_tablet=&#8221;center&#8221; align_phone=&#8221;&#8221; align_last_edited=&#8221;on|desktop&#8221; _builder_version=&#8221;4.6.5&#8243; animation_style=&#8221;slide&#8221; animation_direction=&#8221;left&#8221; animation_intensity_slide=&#8221;10%&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;3.0.47&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.6.5&#8243; text_font=&#8221;Roboto||||||||&#8221; text_font_size=&#8221;16px&#8221; text_line_height=&#8221;1.8em&#8221; header_font=&#8221;Roboto||||||||&#8221; header_2_font=&#8221;Roboto||||||||&#8221; header_3_font=&#8221;Poppins||||||||&#8221; header_3_font_size=&#8221;24px&#8221; header_3_line_height=&#8221;1.4em&#8221; max_width=&#8221;700px&#8221; module_alignment=&#8221;center&#8221;]<\/p>\n<h2>Objectifs<\/h2>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">R\u00e9aliser un site web de commerce \u00e9lectronique qui r\u00e9ponde aux attentes du public, tout en stimulant les ventes et en fournissant un tableau de bord facile \u00e0 utiliser pour les gestionnaires<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Cr\u00e9er un contenu convaincant et attrayant pour le public cible ; concevoir des descriptions d\u00e9taill\u00e9es des produits mettant en \u00e9vidence les avantages et la facilit\u00e9 d&#8217;utilisation de chaque article<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Aligner la vision de la marque sur les objectifs commerciaux en reconsid\u00e9rant son positionnement en ligne<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Identifier des clients potentiels en utilisant les r\u00e9seaux sociaux <\/span><\/li>\n<\/ul>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;off|off|on&#8221; admin_label=&#8221;Overview&#8221; _builder_version=&#8221;4.6.5&#8243; background_color=&#8221;rgba(240,242,250,0.41)&#8221; custom_padding=&#8221;||||false|false&#8221; top_divider_color=&#8221;#ffffff&#8221; top_divider_height=&#8221;30px&#8221; bottom_divider_height=&#8221;30px&#8221;][et_pb_row column_structure=&#8221;1_2,1_2&#8243; module_class=&#8221; et_pb_row_fullwidth&#8221; _builder_version=&#8221;3.25&#8243; width=&#8221;89%&#8221; width_tablet=&#8221;80%&#8221; width_phone=&#8221;&#8221; width_last_edited=&#8221;on|desktop&#8221; max_width=&#8221;89%&#8221; max_width_tablet=&#8221;80%&#8221; max_width_phone=&#8221;&#8221; max_width_last_edited=&#8221;on|desktop&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;3.0.47&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.6.5&#8243; text_font=&#8221;Roboto||||||||&#8221; text_font_size=&#8221;16px&#8221; text_line_height=&#8221;1.8em&#8221; header_font=&#8221;Roboto||||||||&#8221; header_2_font=&#8221;Roboto||||||||&#8221; header_3_font=&#8221;Poppins||||||||&#8221; header_3_font_size=&#8221;24px&#8221; header_3_line_height=&#8221;1.4em&#8221; max_width=&#8221;700px&#8221; module_alignment=&#8221;center&#8221;]<\/p>\n<h2>Objectifs<\/h2>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">R\u00e9aliser un site web de commerce \u00e9lectronique qui r\u00e9ponde aux attentes du public, tout en stimulant les ventes et en fournissant un tableau de bord facile \u00e0 utiliser pour les gestionnaires<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Cr\u00e9er un contenu convaincant et attrayant pour le public cible ; concevoir des descriptions d\u00e9taill\u00e9es des produits mettant en \u00e9vidence les avantages et la facilit\u00e9 d&#8217;utilisation de chaque article<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Aligner la vision de la marque sur les objectifs commerciaux en reconsid\u00e9rant son positionnement en ligne<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Identifier des clients potentiels en utilisant les r\u00e9seaux sociaux <\/span><\/li>\n<\/ul>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;3.0.47&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_image src=&#8221;https:\/\/buzzfactory.ch\/wp-content\/uploads\/2019\/10\/man-using-stylus-pen-for-touching-the-digital-tablet-screen-6335-scaled.jpg&#8221; alt=&#8221;smart sales online&#8221; title_text=&#8221;smart sales online&#8221; align_tablet=&#8221;center&#8221; align_phone=&#8221;&#8221; align_last_edited=&#8221;on|desktop&#8221; _builder_version=&#8221;4.6.5&#8243; animation_style=&#8221;slide&#8221; animation_direction=&#8221;left&#8221; animation_intensity_slide=&#8221;10%&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.6.5&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#ed5b36&#8243; custom_padding=&#8221;0px||0px|||&#8221;][et_pb_row _builder_version=&#8221;4.6.5&#8243; _module_preset=&#8221;default&#8221; min_height=&#8221;125px&#8221; custom_margin=&#8221;-2px|auto||auto||&#8221; custom_padding=&#8221;50px||0px|||&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.6.5&#8243; _module_preset=&#8221;default&#8221;][et_pb_text _builder_version=&#8221;4.6.5&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Roboto||||||||&#8221; text_text_color=&#8221;#ed5b36&#8243; header_font=&#8221;Roboto||||||||&#8221; header_text_color=&#8221;#ed5b36&#8243; header_2_font=&#8221;Roboto||||||||&#8221; header_2_text_color=&#8221;#ed5b36&#8243; header_2_font_size=&#8221;48px&#8221; min_height=&#8221;103px&#8221; custom_padding=&#8221;||50px|||&#8221;]<\/p>\n<h2 style=\"text-align: center;\"><span style=\"color: #ffffff;\"><strong>Ce que nous avons fait<\/strong><\/span><\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Overview&#8221; _builder_version=&#8221;4.6.5&#8243; custom_padding=&#8221;||||false|false&#8221;][et_pb_row column_structure=&#8221;1_2,1_2&#8243; module_class=&#8221; et_pb_row_fullwidth&#8221; _builder_version=&#8221;4.6.5&#8243; width=&#8221;89%&#8221; width_tablet=&#8221;80%&#8221; width_phone=&#8221;&#8221; width_last_edited=&#8221;on|desktop&#8221; max_width=&#8221;89%&#8221; max_width_tablet=&#8221;80%&#8221; max_width_phone=&#8221;&#8221; max_width_last_edited=&#8221;on|desktop&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;3.0.47&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.6.5&#8243; text_font=&#8221;Roboto||||||||&#8221; text_font_size=&#8221;16px&#8221; text_line_height=&#8221;1.8em&#8221; header_font=&#8221;||||||||&#8221; header_2_font=&#8221;Roboto||||||||&#8221; header_2_text_color=&#8221;#2c3238&#8243; header_2_font_size=&#8221;28px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_3_font=&#8221;||||||||&#8221; max_width=&#8221;700px&#8221; module_alignment=&#8221;center&#8221;]<\/p>\n<h2>D\u00e9veloppement du commerce \u00e9lectronique<\/h2>\n<p><span style=\"font-weight: 400; font-size: 16px;\">Nous avons commenc\u00e9 par d\u00e9finir la structure du site web et d\u00e9terminer les USP (unique proposition de vente), ainsi que les publics cibles. Comme Jafpro cible \u00e0 la fois le B2C et le B2B, nous avons d\u00e9fini une strat\u00e9gie de navigation facile \u00e0 suivre par les particuliers, ainsi que par les repr\u00e9sentants des entreprises. Pour persuader les utilisateurs de s&#8217;int\u00e9resser aux produits \u00e9cologiques de Jafpro, nous avons cr\u00e9\u00e9 des descriptions de produits d\u00e9taill\u00e9es qui mettent en \u00e9vidence les avantages et la facilit\u00e9 d&#8217;utilisation des articles.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">L&#8217;exp\u00e9rience de l&#8217;utilisateur est fluide et conduit la conversion \u00e0 travers un chemin de progression logique. Les clients B2B qui souhaitent des solutions sur mesure, peuvent demander des devis ou passer des commandes importantes directement sur le site web. De plus, le tableau de bord du responsable de la boutique est convivial et leur permet de g\u00e9rer les commandes et les stocks directement depuis le site web. <\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;3.0.47&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_image src=&#8221;https:\/\/buzzfactory.ch\/wp-content\/uploads\/2019\/10\/JAFPRO4-1-1024&#215;571.png&#8221; alt=&#8221;Buzz Factory Digital Marketing services Case study smart sales ecology logo&#8221; title_text=&#8221;Buzz Factory Digital Marketing services Case study smart sales ecology logo&#8221; align_tablet=&#8221;center&#8221; align_phone=&#8221;&#8221; align_last_edited=&#8221;on|desktop&#8221; _builder_version=&#8221;4.6.5&#8243; animation_style=&#8221;slide&#8221; animation_direction=&#8221;left&#8221; animation_intensity_slide=&#8221;10%&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;off|off|on&#8221; admin_label=&#8221;Overview&#8221; _builder_version=&#8221;4.6.5&#8243; background_color=&#8221;rgba(240,242,250,0.41)&#8221; custom_padding=&#8221;||||false|false&#8221; top_divider_color=&#8221;#ffffff&#8221; top_divider_height=&#8221;30px&#8221; bottom_divider_height=&#8221;30px&#8221;][et_pb_row column_structure=&#8221;1_2,1_2&#8243; module_class=&#8221; et_pb_row_fullwidth&#8221; _builder_version=&#8221;3.25&#8243; width=&#8221;89%&#8221; width_tablet=&#8221;80%&#8221; width_phone=&#8221;&#8221; width_last_edited=&#8221;on|desktop&#8221; max_width=&#8221;89%&#8221; max_width_tablet=&#8221;80%&#8221; max_width_phone=&#8221;&#8221; max_width_last_edited=&#8221;on|desktop&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;3.0.47&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.6.5&#8243; text_font=&#8221;Roboto||||||||&#8221; text_font_size=&#8221;16px&#8221; text_line_height=&#8221;1.8em&#8221; header_font=&#8221;||||||||&#8221; header_2_font=&#8221;Roboto||||||||&#8221; header_3_font=&#8221;Poppins||||||||&#8221; header_3_font_size=&#8221;24px&#8221; header_3_line_height=&#8221;1.4em&#8221; max_width=&#8221;700px&#8221; module_alignment=&#8221;center&#8221; hover_enabled=&#8221;0&#8243; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h2>L&#8217;image de marque<\/h2>\n<p><span style=\"font-weight: 400;\">Dans cette \u00e9tape, nous avons ajust\u00e9 le nom et le logo de la soci\u00e9t\u00e9 pour renforcer le message \u00e9cologique et positionner Jafpro comme leader sur cette niche. En compl\u00e9ment, nous avons cr\u00e9\u00e9 les \u00e9l\u00e9ments cl\u00e9s de l&#8217;image de marque de l&#8217;entreprise qui permettraient de la faire reconna\u00eetre sur tous les canaux, en ligne et hors ligne. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ce projet visait essentiellement \u00e0 d\u00e9velopper un concept facile \u00e0 retenir par les futurs utilisateurs, ainsi qu&#8217;\u00e0 s&#8217;\u00e9tablir en tant que leader des produits de nettoyage \u00e9cologiques \u00e0 Lausanne et sur la Riviera. Nous avons choisi le vert, le jaune et le blanc comme couleurs principales de l&#8217;identit\u00e9 de la marque : le vert est associ\u00e9 \u00e0 l&#8217;environnement, \u00e0 l&#8217;\u00e9nergie, \u00e0 la stabilit\u00e9 et \u00e0 la croissance, le blanc \u00e0 la propret\u00e9, \u00e0 la puret\u00e9 et \u00e0 l&#8217;humilit\u00e9, tandis que le jaune repr\u00e9sente la chaleur, la convivialit\u00e9 et l&#8217;imagination. Les couleurs choisies sont distinctives dans cette niche et donnent une identit\u00e9 unique au projet. De plus, le choix de prot\u00e9ger la plan\u00e8te\u00a0<span>dans la main<\/span> faite de feuilles est venu naturellement, car nous voulions mettre en avant les enjeux de l&#8217;environnement et le fait que les produits soient biologiques.<\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;3.0.47&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_image src=&#8221;https:\/\/buzzfactory.ch\/wp-content\/uploads\/2019\/10\/Mur_Jafpro.png&#8221; alt=&#8221;Buzz Factory Digital Marketing services Case study smart sales ecology logo&#8221; title_text=&#8221;Buzz Factory Digital Marketing services Case study smart sales ecology logo&#8221; align_tablet=&#8221;center&#8221; align_phone=&#8221;&#8221; align_last_edited=&#8221;on|desktop&#8221; _builder_version=&#8221;4.6.5&#8243; animation_style=&#8221;slide&#8221; animation_direction=&#8221;left&#8221; animation_intensity_slide=&#8221;10%&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;on|on|off&#8221; admin_label=&#8221;Overview&#8221; _builder_version=&#8221;4.6.5&#8243; background_color=&#8221;rgba(240,242,250,0.41)&#8221; custom_padding=&#8221;||||false|false&#8221; top_divider_color=&#8221;#ffffff&#8221; top_divider_height=&#8221;30px&#8221; bottom_divider_color=&#8221;#ffffff&#8221; bottom_divider_height=&#8221;30px&#8221;][et_pb_row column_structure=&#8221;1_2,1_2&#8243; module_class=&#8221; et_pb_row_fullwidth&#8221; _builder_version=&#8221;3.25&#8243; width=&#8221;89%&#8221; width_tablet=&#8221;80%&#8221; width_phone=&#8221;&#8221; width_last_edited=&#8221;on|desktop&#8221; max_width=&#8221;89%&#8221; max_width_tablet=&#8221;80%&#8221; max_width_phone=&#8221;&#8221; max_width_last_edited=&#8221;on|desktop&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;3.0.47&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_image src=&#8221;https:\/\/buzzfactory.ch\/wp-content\/uploads\/2019\/10\/Mur_Jafpro.png&#8221; alt=&#8221;Buzz Factory Digital Marketing services Case study smart sales ecology logo&#8221; title_text=&#8221;Buzz Factory Digital Marketing services Case study smart sales ecology logo&#8221; align_tablet=&#8221;center&#8221; align_phone=&#8221;&#8221; align_last_edited=&#8221;on|desktop&#8221; _builder_version=&#8221;4.6.5&#8243; animation_style=&#8221;slide&#8221; animation_direction=&#8221;left&#8221; animation_intensity_slide=&#8221;10%&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;3.0.47&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.6.5&#8243; text_font=&#8221;Roboto||||||||&#8221; text_font_size=&#8221;16px&#8221; text_line_height=&#8221;1.8em&#8221; header_font=&#8221;||||||||&#8221; header_2_font=&#8221;Roboto||||||||&#8221; header_3_font=&#8221;Poppins||||||||&#8221; header_3_font_size=&#8221;24px&#8221; header_3_line_height=&#8221;1.4em&#8221; max_width=&#8221;700px&#8221; module_alignment=&#8221;center&#8221; hover_enabled=&#8221;0&#8243; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h2>L&#8217;image de marque<\/h2>\n<p><span style=\"font-weight: 400;\">Dans cette \u00e9tape, nous avons ajust\u00e9 le nom et le logo de la soci\u00e9t\u00e9 pour renforcer le message \u00e9cologique et positionner Jafpro comme leader sur cette niche. En compl\u00e9ment, nous avons cr\u00e9\u00e9 les \u00e9l\u00e9ments cl\u00e9s de l&#8217;image de marque de l&#8217;entreprise qui permettraient de la faire reconna\u00eetre sur tous les canaux, en ligne et hors ligne. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ce projet visait essentiellement \u00e0 d\u00e9velopper un concept facile \u00e0 retenir par les futurs utilisateurs, ainsi qu&#8217;\u00e0 s&#8217;\u00e9tablir en tant que leader des produits de nettoyage \u00e9cologiques \u00e0 Lausanne et sur la Riviera. Nous avons choisi le vert, le jaune et le blanc comme couleurs principales de l&#8217;identit\u00e9 de la marque : le vert est associ\u00e9 \u00e0 l&#8217;environnement, \u00e0 l&#8217;\u00e9nergie, \u00e0 la stabilit\u00e9 et \u00e0 la croissance, le blanc \u00e0 la propret\u00e9, \u00e0 la puret\u00e9 et \u00e0 l&#8217;humilit\u00e9, tandis que le jaune repr\u00e9sente la chaleur, la convivialit\u00e9 et l&#8217;imagination. Les couleurs choisies sont distinctives dans cette niche et donnent une identit\u00e9 unique au projet. De plus, le choix\u00a0<span>de prot\u00e9ger la plan\u00e8te\u00a0dans la main<\/span> faite de feuilles est venu naturellement, car nous voulions mettre en avant les enjeux de l&#8217;environnement et le fait que les produits soient biologiques.<\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Overview&#8221; _builder_version=&#8221;4.6.5&#8243; custom_padding=&#8221;||||false|false&#8221;][et_pb_row column_structure=&#8221;1_2,1_2&#8243; module_class=&#8221; et_pb_row_fullwidth&#8221; _builder_version=&#8221;3.25&#8243; width=&#8221;89%&#8221; width_tablet=&#8221;80%&#8221; width_phone=&#8221;&#8221; width_last_edited=&#8221;on|desktop&#8221; max_width=&#8221;89%&#8221; max_width_tablet=&#8221;80%&#8221; max_width_phone=&#8221;&#8221; max_width_last_edited=&#8221;on|desktop&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;3.0.47&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.6.5&#8243; text_font=&#8221;Roboto||||||||&#8221; text_font_size=&#8221;16px&#8221; text_line_height=&#8221;1.8em&#8221; header_font=&#8221;||||||||&#8221; header_2_font=&#8221;Roboto||||||||&#8221; header_2_text_color=&#8221;#2c3238&#8243; header_2_font_size=&#8221;28px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_3_font=&#8221;||||||||&#8221; max_width=&#8221;700px&#8221; module_alignment=&#8221;center&#8221;]<\/p>\n<h2>G\u00e9n\u00e9ration de prospects sur les r\u00e9seaux sociaux<\/h2>\n<p><span style=\"font-weight: 400;\">Nous avons aid\u00e9 Jafpro \u00e0 faire la transition du \u201chors ligne\u201d au \u201cen ligne\u201d en fournissant des conseils cl\u00e9s dans le domaine de la gestion du commerce \u00e9lectronique, des concurrents et de la strat\u00e9gie de vente. Nous avons lanc\u00e9 et g\u00e9r\u00e9 la visibilit\u00e9 de Jafpro sur Facebook et LinkedIn, dans le but de g\u00e9n\u00e9rer des prospects et de stimuler les affaires.<\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;3.0.47&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_image src=&#8221;https:\/\/buzzfactory.ch\/wp-content\/uploads\/2020\/04\/shutterstock_1387577567-min-scaled.jpg&#8221; alt=&#8221;Augmentation des prospects&#8221; title_text=&#8221;Augmentation des prospects&#8221; align_tablet=&#8221;center&#8221; align_phone=&#8221;&#8221; align_last_edited=&#8221;on|desktop&#8221; _builder_version=&#8221;4.6.5&#8243; animation_style=&#8221;slide&#8221; animation_direction=&#8221;left&#8221; animation_intensity_slide=&#8221;10%&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.6.5&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#ed5b36&#8243; custom_padding=&#8221;0px||0px|||&#8221;][et_pb_row _builder_version=&#8221;4.6.5&#8243; _module_preset=&#8221;default&#8221; min_height=&#8221;125px&#8221; custom_margin=&#8221;-2px|auto||auto||&#8221; custom_padding=&#8221;50px||0px|||&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.6.5&#8243; _module_preset=&#8221;default&#8221;][et_pb_text _builder_version=&#8221;4.6.5&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Roboto||||||||&#8221; text_text_color=&#8221;#ed5b36&#8243; header_font=&#8221;Roboto||||||||&#8221; header_text_color=&#8221;#ed5b36&#8243; header_2_font=&#8221;Roboto||||||||&#8221; header_2_text_color=&#8221;#ed5b36&#8243; header_2_font_size=&#8221;48px&#8221; min_height=&#8221;103px&#8221; custom_padding=&#8221;||50px|||&#8221;]<\/p>\n<h2 style=\"text-align: center;\"><span style=\"color: #ffffff;\"><strong>R\u00e9sultats avec Buzz Factory<\/strong><\/span><\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Overview&#8221; _builder_version=&#8221;4.6.5&#8243; custom_padding=&#8221;||||false|false&#8221;][et_pb_row column_structure=&#8221;1_2,1_2&#8243; module_class=&#8221; et_pb_row_fullwidth&#8221; _builder_version=&#8221;3.25&#8243; width=&#8221;89%&#8221; width_tablet=&#8221;80%&#8221; width_phone=&#8221;&#8221; width_last_edited=&#8221;on|desktop&#8221; max_width=&#8221;89%&#8221; max_width_tablet=&#8221;80%&#8221; max_width_phone=&#8221;&#8221; max_width_last_edited=&#8221;on|desktop&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;3.0.47&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.6.5&#8243; text_font=&#8221;Roboto||||||||&#8221; text_font_size=&#8221;16px&#8221; text_line_height=&#8221;1.8em&#8221; header_font=&#8221;Roboto||||||||&#8221; header_2_font=&#8221;Roboto||||||||&#8221; header_2_text_color=&#8221;#2c3238&#8243; header_2_font_size=&#8221;28px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_3_font=&#8221;||||||||&#8221; max_width=&#8221;700px&#8221; module_alignment=&#8221;center&#8221;]<\/p>\n<h2>Impact sur l&#8217;entreprise<\/h2>\n<p><span style=\"font-weight: 400;\">Nous avons aid\u00e9 Jafpro \u00e0 obtenir des r\u00e9sultats positifs en ligne en d\u00e9veloppant une plateforme de commerce num\u00e9rique facile \u00e0 utiliser qui r\u00e9pond aux besoins des particuliers comme des entreprises et qui offre une gamme de produits diversifi\u00e9e et diff\u00e9rentes options de paiement. La r\u00e9action du public a \u00e9t\u00e9 exceptionnelle. Jafpro utilise aujourd&#8217;hui son site web comme moteur cl\u00e9 de son succ\u00e8s commercial. Les descriptions de produits ont jou\u00e9 un r\u00f4le cl\u00e9 dans la conversion de plus de 10 % des visiteurs du site web en acheteurs, tandis que la strat\u00e9gie de m\u00e9dias sociaux pour la g\u00e9n\u00e9ration de prospects a permis d&#8217;augmenter la client\u00e8le individuelle de l&#8217;entreprise de 30 % et les clients B2B de 10 %. <\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;3.0.47&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_image src=&#8221;https:\/\/buzzfactory.ch\/wp-content\/uploads\/2019\/11\/achievement-agreement-arms-bump-business-cheer-up-1433619-pxhere.com_.jpg&#8221; alt=&#8221;Buzz Factory digital marketing social media platforms team mate project together smartphone laughing laptop computer search engine marketing&#8221; title_text=&#8221;Buzz Factory digital marketing social media platforms team mate project together smartphone laughing laptop computer search engine marketing&#8221; align_tablet=&#8221;center&#8221; align_phone=&#8221;&#8221; align_last_edited=&#8221;on|desktop&#8221; _builder_version=&#8221;4.6.5&#8243; animation_style=&#8221;slide&#8221; animation_direction=&#8221;left&#8221; animation_intensity_slide=&#8221;10%&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.6.5&#8243; _module_preset=&#8221;default&#8221;][et_pb_row _builder_version=&#8221;4.6.5&#8243; _module_preset=&#8221;default&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.6.5&#8243; _module_preset=&#8221;default&#8221;][et_pb_text _builder_version=&#8221;4.6.5&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#ed5b36&#8243; header_text_color=&#8221;#ed5b36&#8243; header_2_text_color=&#8221;#ed5b36&#8243; header_2_font_size=&#8221;48px&#8221; min_height=&#8221;103px&#8221; custom_padding=&#8221;||30px|||&#8221;]<\/p>\n<h2 style=\"text-align: center;\"><span style=\"color: #1d1d1d;\"><strong>Principaux <span style=\"color: #ed5c36;\">indicateurs<\/span> de r\u00e9ussite<\/strong><\/span><\/h2>\n<p>[\/et_pb_text][dsm_icon_list icon_font_size=&#8221;30px&#8221; list_space_between=&#8221;16px&#8221; text_indent=&#8221;10px&#8221; _builder_version=&#8221;4.6.5&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Roboto||||||||&#8221; text_font_size=&#8221;30px&#8221; module_alignment=&#8221;center&#8221;][dsm_icon_list_child text=&#8221;Augmentation de 50 % des prospects &#8221; font_icon=&#8221;%%202%%&#8221; _builder_version=&#8221;4.6.5&#8243; _module_preset=&#8221;default&#8221;][\/dsm_icon_list_child][dsm_icon_list_child text=&#8221;Augmentation de 40% du trafic &#8221; font_icon=&#8221;%%202%%&#8221; _builder_version=&#8221;4.6.5&#8243; _module_preset=&#8221;default&#8221;][\/dsm_icon_list_child][dsm_icon_list_child text=&#8221;Augmentation de 10% des conversions&#8221; font_icon=&#8221;%%202%%&#8221; _builder_version=&#8221;4.6.5&#8243; _module_preset=&#8221;default&#8221;][\/dsm_icon_list_child][\/dsm_icon_list][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;3.27.1&#8243; 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_builder_version=&#8221;3.27.1&#8243;][et_pb_number_counter title=&#8221;ANN\u00c9ES D&#8217;EXP\u00c9RIENCE DU PERSONNEL&#8221; number=&#8221;+6&#8243; percent_sign=&#8221;off&#8221; _builder_version=&#8221;4.6.5&#8243; title_level=&#8221;h4&#8243; title_font=&#8221;Roboto|600|||||||&#8221; title_text_color=&#8221;#ffffff&#8221; title_font_size=&#8221;20px&#8221; number_font=&#8221;Roboto||||||||&#8221; number_text_color=&#8221;#ffffff&#8221;][\/et_pb_number_counter][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;3.27.1&#8243;][et_pb_number_counter title=&#8221;LANGUES&#8221; number=&#8221;+5&#8243; percent_sign=&#8221;off&#8221; _builder_version=&#8221;4.6.5&#8243; title_level=&#8221;h4&#8243; title_font=&#8221;Roboto|600|||||||&#8221; title_text_color=&#8221;#ffffff&#8221; title_font_size=&#8221;20px&#8221; number_font=&#8221;Roboto||||||||&#8221; number_text_color=&#8221;#ffffff&#8221;][\/et_pb_number_counter][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.2&#8243; locked=&#8221;off&#8221;][et_pb_row _builder_version=&#8221;3.25&#8243; min_height=&#8221;161px&#8221; locked=&#8221;off&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.6.5&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Roboto||||||||&#8221; text_text_color=&#8221;#ed5b36&#8243; header_text_color=&#8221;#ed5b36&#8243; header_2_font=&#8221;Roboto||||||||&#8221; header_2_text_color=&#8221;#ffffff&#8221; header_2_font_size=&#8221;48px&#8221; header_2_line_height=&#8221;1.2em&#8221; min_height=&#8221;103px&#8221; custom_margin=&#8221;||0px|||&#8221; custom_padding=&#8221;||0px|||&#8221;]<\/p>\n<h2 style=\"text-align: center;\"><span style=\"color: #000000;\"><b>Pr\u00eats \u00e0 travailler ensemble ?<\/b><\/span><\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.6.5&#8243; text_font=&#8221;Roboto|600|||||||&#8221; 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Il est important de noter que [&hellip;]<\/p>\n","protected":false},"author":114,"featured_media":45411,"comment_status":"open","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"project_category":[86,87,81,83,82],"project_tag":[],"class_list":["post-47802","project","type-project","status-publish","has-post-thumbnail","hentry","project_category-branding-fr","project_category-commerce-electronique","project_category-developpement-web","project_category-marketing-des-reseaux-sociaux","project_category-ventes-intelligentes"],"_links":{"self":[{"href":"https:\/\/buzzfactory.ch\/fr\/wp-json\/wp\/v2\/project\/47802","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buzzfactory.ch\/fr\/wp-json\/wp\/v2\/project"}],"about":[{"href":"https:\/\/buzzfactory.ch\/fr\/wp-json\/wp\/v2\/types\/project"}],"author":[{"embeddable":true,"href":"https:\/\/buzzfactory.ch\/fr\/wp-json\/wp\/v2\/users\/114"}],"replies":[{"embeddable":true,"href":"https:\/\/buzzfactory.ch\/fr\/wp-json\/wp\/v2\/comments?post=47802"}],"version-history":[{"count":0,"href":"https:\/\/buzzfactory.ch\/fr\/wp-json\/wp\/v2\/project\/47802\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buzzfactory.ch\/fr\/wp-json\/wp\/v2\/media\/45411"}],"wp:attachment":[{"href":"https:\/\/buzzfactory.ch\/fr\/wp-json\/wp\/v2\/media?parent=47802"}],"wp:term":[{"taxonomy":"project_category","embeddable":true,"href":"https:\/\/buzzfactory.ch\/fr\/wp-json\/wp\/v2\/project_category?post=47802"},{"taxonomy":"project_tag","embeddable":true,"href":"https:\/\/buzzfactory.ch\/fr\/wp-json\/wp\/v2\/project_tag?post=47802"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}