Buzz Factory Agency

More traffic, More clients, More often

Why choose Buzz Factory? 

On a mission to enable sales and accelerate growth

Buzz Factory was born in October 2013 out of the frustration of a handful of digital marketing professionals who recognised that smaller market players do not access the same level of advice and expertise as bigger brands. Our founders set out to build a digital marketing agency that would help SMEs and non-profit organisations in their online sales and fundraising processes, communication, and marketing activities.

Our founders know that many of today’s digital professionals are designers, artists, and developers, not marketing specialists. In contrast, Buzz Factory stands apart because we determine the success of a project not only from an IT or an aesthetic perspective;  we approach projects from a sales and marketing standpoint, too. It is this method coupled with our chemistry and values that make the work we do so valuable for clients.

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Your One-Stop Digital Solutions Provider

This is what Buzz Factory is: engaged in each project to deliver our proven approach that comprises analysis, strategy, development, implementation, and optimisation of online activities. Working together in combination, these five aspects help clients to enable sales and speed up growth. 

We are one of the few digital marketing agencies in Switzerland to offer complete solutions in digital marketing. We provide services such as Digital Marketing Strategy, Search Engine Optimization (SEO), Pay-per-Click Advertising (PPC), Social Media Marketing (SMM), Branding, Web Design and Development web, Marketing Automation, and much more. Since its creation, Buzz Factory has worked with over 200 local and international companies in B2B, B2C & C2C. We are one of the top leading agencies in the country, and we conduct digital marketing research that gets featured in newspapers and magazines.

Digital Marketing trends Analytics - Buzz Factory

Digital Marketing Professionals

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Our Values

Our mission is to help our clients achieve growth through digital marketing. We seek to create the best user digital experience; to touch customers with emotional and remarkable content, and to impact customer satisfaction and loyalty positively.

VALUES Buzz Factory

Passion-Driven

We love what we do. We love digital marketing, and we show it. We welcome new challenges with joy and enthusiasm. Our clients feel our passion and our commitment to our work and to them every day.

Deep Commitment

We are loyal to our business commitments and honor your marketing objectives while treating you with the utmost respect. We are honest. We have a deep and genuine commitment to our clients, and we promise never to let you down.

Close Collaboration

We are team players because we know that when our clients win, we win. We always take the time to share original ideas and points of view to gather the best solutions and implement them.

Strong Relationships

Strong relationships are the foundation of our company. We show respect, communicate transparently, and listen deeply. We strive to build a healthy and empowering company culture with our customers, colleagues, and the community. Our clients are more than customers, we value them as partners.

Meet Our Team!

Buzz Factory is made up of a group of experienced and talented professionals from around the world. We work in a fun, challenging, and creative environment where innovation and initiative are encouraged and rewarded. Our vision is to innovate and create the best digital experience and to provide best quality service to our global clients while ensuring professional growth and satisfaction

Erika Pfaffen

Erika Pfaffen

Founder & CEO

Erika has more than 11 years of experience in digital marketing, working across industries in Switzerland and abroad. Since the inception of the Buzz Factory agency, she has been involved in over 200 projects. She brings to the table an extensive network and expertise in digital marketing,  PPC campaigns,  advertising and social media management. In her free time Erika hikes and practices Pilates and meditation.

Marco Portugal

Marco Portugal

Senior Digital Marketing Consultant

Marco is a senior digital marketing expert with over 12 years of experience working for several multinational companies and international organizations. He specialized in inbound marketing,  lead generation, SEO and PPC campaigns. Marco is MBA graduate from the Business School of Lausanne and certified digital marketing expert from the San Francisco University. He keeps at the forefront of new technologies and methodologies. Marco’s passion is martial arts and photography.

Ana Balteanu

Ana Balteanu

Account Manager

Ana has more than 5 years leading and coordinating teams and projects worldwide. She is the bridge between the clients and the team. Ana works closely with digital marketing experts, consultants and developers to ensure clients’ needs are met and exceeded. She is a Google-certified professional and a graduate of the renowned London School of Economics. Ana loves practicing yoga, jogging and travelling.

Zeïna Mirza

Zeïna Mirza

Project Manager

Zeina has experience in managing digital marketing projects for Swiss and International companies. Zeina also manages the relationship with clients and stakeholders and ensures a flowless execution. She is planning and implementing digital marketing projects in the area of SEO, Social Media, web project management and CRM. In her free time, Zeina goes to the gym and likes long walks in the mountains.

Serge Quinonez

Serge Quinonez

Senior SEO Consultant

As an SEO consultant for over 6 years, Serge helps multiple local and international organizations meet their financial goals by bridging the gap between them and end-consumers through effective digital marketing strategies. Serge ensures maximum online visibility of companies through market intelligence whilst detecting weaknesses of competitors and opportunities of growth. In his free time, Serge loves to salsa dance!

Sophian Gajouan

Sophian Gajouan

Digital Campaign Manager

With over 12 years experience in PPC, online advertising holds no secrets from Sophian! He designs and implements vibrant, effective digital marketing campaigns. Analyzing and understanding various databases and online analytics tools, Sophian develops SEM techniques to enhance companies’ brand and increase web-search visibility. Sophian’s passion is self development and spirituality.

Tom Broughton

Tom Broughton

Senior Graphic Designer

With 8+ years of professional experience, Tom has worked on a variety of projects for different businesses, both large and small. He is a gifted designer who understands well the requirements for print and web. Valuing ideas and exciting concepts is what has always driven his interest in creating something new. He appreciates traditional methods as well as the latest technologies. When Tom is not designing he can be found in an art gallery, taking photographs and travelling.

Anna Löwy

Anna Löwy

Senior Content Writer

Anna is fascinated by the challenges of creating copy that connects brands with clients. She is driven to write copy that engages and excites. With a draft in hand, she asks, ‘How can I improve this?’ Anna has an MA Creative Writing, BA Hons European Theatre and is trained in copywriting. In her free time, Anna gets walked by her rescue dogs and writes.  

Etienne Dayer

Etienne Dayer

Digital Marketing Specialist

Etienne is a graduate of HEC Lausanne and has a background in business and information systems. He helps businesses to grow by increasing brand awareness, driving sales and generating leads. His main focuses are SEM (SEA/SEO), Sales Funnels and Online Conversion.  Etienne focuses on key factors like content, search engine visibility, social media, strategy, and usability. He loves travelling and learning new languages.

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